Marketing Head

Job Title: Head of Marketing (B2B SaaS)

Location: Gurgaon

Experience: 8+ Years

Work Mode: On-site

ATS Link: https://www.prolegion.com/marketplace/cfd1c5da-febd-4246-a077-7113b2ec6ff6/marketing-head?utm_source=apna

About the Role

We are looking for a Head of Marketing (N-1 to CMO) to lead and scale the entire marketing function for a fast-growing B2B SaaS startup. This role requires a strategic thinker with strong execution capabilities who can drive demand generation, brand positioning, and revenue growth.

Key Responsibilities

• Own and lead end-to-end marketing strategy including demand generation, branding, and growth

• Build and scale B2B SaaS marketing funnels (top, mid, bottom funnel)

• Drive lead generation and pipeline growth through digital channels, campaigns, and partnerships

• Develop and execute content marketing strategies (blogs, case studies, webinars, whitepapers)

• Manage performance marketing (paid ads, SEO, SEM, LinkedIn campaigns)

• Define and strengthen brand positioning and messaging

• Work closely with sales teams to align marketing with revenue goals

• Track and optimize marketing metrics (CAC, LTV, conversion rates, ROI)

• Build, mentor, and manage the marketing team

• Collaborate with product and leadership teams to drive go-to-market strategies

Key Requirements

• 8+ years of experience in marketing, with strong B2B SaaS startup exposure (mandatory)

• Proven experience in leading end-to-end marketing functions

• Strong understanding of growth marketing, demand generation, and funnel optimization

• Hands-on experience in digital marketing, content strategy, and performance marketing

• Experience working closely with sales teams and driving revenue impact

• Strong analytical mindset with ability to track and improve KPIs

• Excellent leadership, communication, and stakeholder management skills

Preferred Profile

• Experience in scaling marketing for a startup environment

• Strong expertise in LinkedIn marketing, SaaS funnels, and inbound/outbound strategies

• Exposure to marketing automation tools and CRM systems

What We Offer

• Opportunity to work directly with the Founder

• High ownership role with strategic impact

• Fast-paced startup environment with growth opportunities

• Competitive compensation package

Note:

1. Applications will only be accepted through the ATS link provided above. Profiles shared through other means will not be considered.

2. Prolegion does not charge any fee from candidates at any stage. If anyone approaches you for money in exchange for this opportunity, treat it as fraud and report it to us immediately.