Key Responsibilities:

• Develop and execute a cohesive social media strategy aligned with our brand goals.
• Create and curate high-quality, visually compelling content (posts, stories, reels, etc.).
• Manage day-to-day posting across Instagram, LinkedIn, Pinterest, and other relevant platforms.
• Collaborate with the design and product teams to showcase new launches and brand stories.
• Monitor trends, competitors, and insights to keep us ahead of the curve.
• Engage with our community – respond to comments, DMs, and build relationships with followers and influencers.
• Track performance through analytics, report results, and adjust strategy accordingly.