Responsibilities: • Responsible for managing and implementing successful paid campaigns on search and social platforms, demonstrating revenue goals, efficiency and volume • Identify opportunities to grow leads and improve profitability of campaigns • Work with Sales and Marketing teams as needed to estimate budgets and volumes for set targets • Audit search and display efforts and provide insight as to how ROI can be increased • Responsible for the Adword budget allocation and planning • Competitor research to support keyword research • Understand and manage creative campaigns to improve ad performance and quality CTRs • Responsible for bid management, keyword research and specific country targeting. Optimize campaigns with text for ads, etc. • Ensure evaluation and tracking is in place to monitor campaigns • Work directly with marketing managers to communicate results and opportunities within paid search and display efforts to the client • Remain current with industry trends while continually leveraging new tools and industry best practices to boost efficiency of campaigns. • Contribute to campaign performance reports, using data to tell stories, and provide actionable insights for team members • Knows the ins and outs of Facebook ads • Advanced knowledge of Facebook pixels • Advanced knowledge of retargeting ads • Excellent at writing ad copy • Create/add/manage Facebook ads and large budgets on a daily basis Pluses: • Google Adwords Certified • Google Analytics Certified • SEO understanding • Creating things on the fly • Managed budgets and stayed within budgets

More about this Paid Media Specialist job

Qispine is aggressively hiring for the job profile of Paid Media Specialist at Mumbai in Kurla West locality. Kindly go through the FAQs below to get all answers related to the given job. 1. How much salary can I expect? Ans. You can expect a minimum salary of 35,000 INR and can go up to 50,000 INR. The salary offered will depend on your skills, experience and performance in the interview. 2. What is the eligibility criteria to apply for this job? Ans. The candidate should have completed Graduate degree and people who have 3 to 31 years are eligible to apply for this job. You can apply for more jobs in Mumbai to get hired quickly. 3. Is there any specific skill required for this job? Ans. The candidate should have Good (Intermediate / Advanced) English skills and sound communication skills for this job. 4. Who can apply for this job? Ans. Both Male and Female candidates can apply for this job. 5. Is it a work from home job? Ans. No, it’s not a work from home job and can’t be done online. You can explore and apply for other work from home jobs in Mumbai at apna. 6. Are there any charges or deposits required while applying for the role or while joining? Ans. No work-related deposit needs to be made during your employment with the company. 7. How can I apply for this job? Ans. Go to the apna app and apply for this job. Click on the apply button and call HR directly to schedule your interview. 8. What is the last date to apply? Ans. The last date to apply for this job is 20-Feb-2023. For more details, download apna app and find Full Time jobs in Mumbai. Through apna, you can find jobs in 74 cities across India. Join NOW!