Job Summary A SEM Analyst works on campaign life cycle management. This role demonstrates proficiency with online search (PPC) and display advertising techniques. SEM Analyst will be responsible for the performance of the assigned book of campaigns and will leverage training provided to effectively optimize the campaigns to meet advertiser goals. The candidate must be flexible and able to multitask across a variety of job duties, including: Role & Responsibilities: • Review the ads, keywords and landing pages and check whether they are in alignment with the focus of the campaign • Handle, review, and perform daily account responsibilities associated with Google AdWords, Bing and ReachLocal internal platforms for a variety of clients • Identify trends and insights to achieve CPL goal benchmarks set in paid search campaigns • Troubleshoot issues impacting campaign performance and communicate with customer success manager to clarify and make recommendations accordingly • Monitor and administer ReachLocal proprietary dashboards, reports and key reporting tools, and point out key areas of importance in accordance with client goals • Ensure that the assigned campaigns are reviewed within the set timeline of 30 days and achieve set quality benchmark • Keep pace with search engine and PPC industry trends and developments • Maintaining and monitoring Larger Keywords List, Negative Keyword Mining, Bids and Budget and; diagnose the root cause and come up with solutions to improve campaign performance • Build rapport with stakeholders; Send across timely & appropriate communication to the onshore team • Participate in scheduled calls with onshore team and share minutes of meeting promptly Key Skills • Excellent verbal, written and presentation skills • Basic MS Word and Excel skills • Proven Experience with digital marketing background • Demonstrates expertise with third-party and publisher system administration and modification • Excellent analytical and project management skills Key Attributes • Analytical and Strategic thinker • Ability to prioritize workload and meet targets • Very result oriented, creative, resourceful and exceptionally organized Qualifications & Experience • Full Time Bachelor’s degree • 0-8 years of experience in Search Engine Marketing/Advertising, any corporate experience Location: • Goregaon East, Mumbai – India Schedule: • Full-Time Shift Timing: • 9:30am-6:30pm (Monday To Friday) including 1 Saturday working in a month

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ReachLocal Services Pvt. Ltd. is aggressively hiring for the job profile of Search Engine Marketing at Mumbai in Goregaon East locality. Kindly go through the FAQs below to get all answers related to the given job. 1. How much salary can I expect? Ans. You can expect a minimum salary of 15,000 INR and can go up to 50,000 INR. The salary offered will depend on your skills, experience and performance in the interview. 2. What is the eligibility criteria to apply for this job? Ans. The candidate should have completed Graduate degree and people who have 0 to 31 years are eligible to apply for this job. You can apply for more jobs in Mumbai to get hired quickly. 3. Is there any specific skill required for this job? Ans. The candidate should have Good (Intermediate / Advanced) English skills and sound communication skills for this job. 4. What are the timings of the job and how many working days are there? Ans. It is a Full Time job having timing from 9:30 AM - 6:30 PM and will have 5 working days i.e., Monday to Friday. 5. Is it a work from home job? Ans. No, it’s not a work from home job and can’t be done online. You can explore and apply for other work from home jobs in Mumbai at apna. 6. Are there any charges or deposits required while applying for the role or while joining? Ans. No work-related deposit needs to be made during your employment with the company. 7. How can I apply for this job? Ans. Go to the apna app and apply for this job. Click on the apply button and call HR directly to schedule your interview. 8. What is the last date to apply? Ans. The last date to apply for this job is 05-Nov-2021. For more details, download apna app and find Full Time jobs in Mumbai. Through apna, you can find jobs in 74 cities across India. Join NOW!