Key Responsibilities:

Sales Channel Management:

• Oversee multiple sales channels, including direct, online, and third-party distribution.
• Ensure consistency in customer engagement and satisfaction across all sales platforms.
• Coordinate between sales, marketing, and customer service teams to manage customer interactions.

Customer Relationship Management:

• Develop strong relationships with clients to understand their needs and provide tailored solutions.
• Maintain detailed records of customer interactions using CRM tools.
• Implement strategies for customer retention, loyalty programs, and feedback systems.

Sales Strategy & Planning:

• Collaborate with sales teams to set sales targets and channel-specific goals.
• Analyze performance data and optimize the sales process across channels.
• Ensure that the brand message is consistent across all customer touchpoints.

Lead Generation & Customer Acquisition:

• Use CRM software to track leads, prospects, and conversions.
• Collaborate with the marketing team to develop campaigns aimed at customer acquisition.
• Engage with potential customers through multiple channels to convert leads into sales.

Customer Support & Feedback:

• Act as a point of contact for resolving customer complaints or concerns.
• Implement post-sales support strategies to ensure customer satisfaction.
• Gather and analyze customer feedback to identify areas for improvement in the sales process.

Data Analysis & Reporting:

• Analyze customer data to understand buying patterns, preferences, and trends.
• Prepare regular reports on sales performance, customer interactions, and channel effectiveness.
• Utilize data insights to improve future sales strategies.

Cross-Channel Coordination:

• Ensure seamless integration between different sales channels (e.g., e-commerce, retail, and distributors).
• Monitor inventory, pricing, and promotions across all channels to avoid conflicts or discrepancies.

Training & Development:

• Provide guidance and training to sales teams on customer relationship management best practices.
• Keep teams updated on new CRM tools and sales techniques.

Required Skills:

• Proficiency with CRM software (e.g., Salesforce, HubSpot, Zoho CRM).
• Strong understanding of multi-channel sales strategies.
• Excellent communication and interpersonal skills.
• Analytical mindset for sales data analysis.
• Problem-solving abilities for handling customer complaints.
• Sales and negotiation skills.