About Sr. Graphic designer in the digital marketing space, we are passionate about creating innovative and results-driven marketing solutions for our clients. We believe in the power of design to elevate brands and captivate audiences. We are looking for a talented and experienced Senior Graphic Designer to join our creative team and help us deliver outstanding visual content across digital marketing channels.

Job Summary:

The Senior Graphic Designer will play a key role in developing and executing digital design assets for a variety of digital marketing initiatives. You will work closely with the marketing team, project managers, and other designers to produce visually compelling graphics for websites, social media, digital ads, email campaigns, and other online marketing materials. This position is ideal for a creative, detail-oriented designer with a strong understanding of digital marketing trends and design best practices.

Key Responsibilities:

• Design visually engaging assets for online campaigns, including website banners, social media graphics, email templates, digital advertisements, landing pages, and more.
• Collaborate with marketing strategists, content creators, and project managers to create designs that align with campaign goals and brand objectives.
• Ensure designs are optimized for various digital platforms, considering best practices for UX/UI and responsive design.
• Stay up-to-date with the latest digital design trends, social media platforms, and digital marketing technologies.
• Lead the creation of design concepts for new campaigns, while maintaining the brand’s visual identity and ensuring consistency across all digital channels.
• Mentor and provide direction to junior designers, offering feedback to enhance their design skills and productivity.
• Manage multiple design projects simultaneously, ensuring high-quality execution within deadlines.
• Analyze design performance through metrics, adjusting design strategies to improve engagement and results.
• Develop and maintain brand guidelines and design systems for digital use across all client materials.

Qualifications:

• Bachelor’s degree in Graphic Design, Digital Media, Marketing, or a related field.
• 3+ years of professional design experience, with a strong portfolio showcasing digital marketing projects (social media, ads, email templates, landing pages, etc.).
• Expert-level proficiency with design tools (Adobe Creative Suite: Photoshop, Illustrator, InDesign) and familiarity with web design tools (Figma, Sketch, etc.).
• In-depth understanding of digital marketing principles, including how design drives engagement, conversions, and brand awareness.
• Strong knowledge of design for responsive websites, mobile-first design, and optimization for various screen sizes.
• Strong understanding of typography, color theory, layout, and composition specific to digital formats.
• Excellent communication and collaboration skills, with a keen ability to understand marketing goals and translate them into compelling visual designs.
• Ability to prioritize and manage multiple projects, balancing creativity with efficiency.
• Experience working with design and development teams to ensure final designs are implemented seamlessly.

Desirable Skills:

• Experience in motion graphics and video editing (Adobe After Effects, Premiere Pro).
• Familiarity with email marketing platforms (e.g., Mailchimp, Klaviyo) and design for email campaigns.
• Understanding of SEO best practices and how design elements can affect website performance and user experience.

How to Apply:

To apply, please send your resume, portfolio (including digital marketing-related projects), and a brief cover letter to [hrsuperior@superiorassignment.com]9023522269. We look forward to seeing how you can help us create captivating and high-performing visual content for our clients.