Agency Development Manager

Role SummaryThe Agency Development Manager is responsible for recruiting, developing, and managing a team of Life Insurance Agents/Advisors to drive business growth through the agency channel. The role focuses on building a high-performing advisor network, achieving sales targets, and ensuring high levels of customer satisfaction.

• Key Responsibilities1. Recruitment & LicensingIdentify, recruit, and onboard potential Life Insurance Advisors/Agents.
• Guide candidates through IRDA licensing procedures and certification.
• Build a strong advisor pipeline for sustainable business growth.
• 2. Training & DevelopmentProvide product, sales, and process training to new and existing advisors.
• Coach agents on sales techniques, customer needs analysis, and relationship building.
• Conduct regular performance reviews and skill-refresh sessions.
• 3. Sales & Target AchievementDrive sales through advisors to meet monthly, quarterly, and annual targets.
• Support advisors in generating leads, closing sales, and building a customer base.
• Review advisor performance and implement action plans for improvement.
• 4. Relationship ManagementMaintain strong relationships with advisors to ensure motivation and retention.
• Resolve agent queries and provide ongoing operational and sales support.
• Ensure high levels of customer satisfaction through effective service delivery.
• 5. Compliance & Process AdherenceEnsure all advisors follow company policies, ethical sales practices, and regulatory norms.
• Maintain accurate records and reports related to recruitment, training, and sales.
• Coordinate with internal teams for underwriting, claims, and customer service issues.
• Key Skills & CompetenciesStrong communication and interpersonal skills
• Ability to identify, motivate, and develop talent
• Sales and target-oriented mindset
• Good negotiation and influencing abilities
• Knowledge of life insurance products and regulatory guidelines
• Leadership and team-building skills
• Problem-solving and customer-centric approach
• Qualifications & ExperienceGraduation in any discipline (MBA preferred)
• 2–5+ years of experience in sales, agency development, or insurance (life insurance preferred)
• Experience in recruiting or team management is an advantage
• Key Performance Indicators (KPIs)Number of active advisors recruited and retained
• Sales targets achievement (FYP – First-Year Premium)
• Advisor productivity and activation ratio
• Training hours and advisor development metrics
• Compliance and process adherence score
• Salary & BenefitsCompetitive salary + performance-based incentives
• Travel allowances
• Health insurance & benefits as per company policy
• Career growth opportunities within the agency channel