Content Writer

• Strategy Development: Designed and executed data-driven digital marketing strategies to increase brand visibility and support business goals.
• Campaign Management: Planned and managed all web, SEO/SEM, email, social media, and display advertising campaigns.
• Analytics & Reporting: Measured and reported performance (ROI/KPIs) of digital campaigns against goals using tools like Google Analytics.
• Optimization: Identified trends and insights to optimize spend, performance, and user funnels.
• Content & Social Media: Maintained consistent brand messaging across social channels and developed content marketing strategies.
• Collaboration: Worked with designers, developers, and sales teams to create landing pages and improve user experience.
• Budgeting: Developed and monitored marketing budgets for various digital channels. 
• We are looking for a creative and detail-oriented Content Writer to join our content team. The ideal candidate will be passionate about storytelling, digital marketing, and content strategies that drive engagement and conversions.
• Key Responsibilities
• Write and edit high-quality content for blogs, websites, social media, and marketing campaigns
• Conduct thorough research on industry-related topics
• Collaborate with design and marketing teams to develop engaging content strategies
• Optimize content using SEO best practices
• Proofread and ensure brand consistency in tone and messaging
• Keep up-to-date with content trends, digital tools, and industry developments
• Requirements
• Bachelor’s degree in English, Journalism, Marketing, or a related field
• Minimum 6 months of writing or internship experience
• Excellent written and verbal communication skills
• Basic understanding of SEO and content marketing principles
• Ability to meet deadlines and work independently

Core Skills & Qualifications

• Technical Skills: SEO, SEM, Social Media Marketing, Email Marketing, Content Marketing, Analytics (Google Analytics).
• Soft Skills: Leadership, Communication, Creativity, Analytical Thinking, Project Management, Interpersonal Skills.
• Education: Bachelor's degree in Marketing, Communications, or related field often preferred.
• Experience: Proven experience in digital marketing, often with leadership experience.