Digital Marketing Executive & SMO

Job Title: SMO & Digital Marketing Executive

📍 Location: Ahmedabad

🕒 Experience: 1–3 Years

💼 Employment Type: Full-time

🎯 Job Summary

We are looking for a creative and result-driven SMO & Digital Marketing Executive to manage social media platforms, create engaging content, and generate leads through digital marketing strategies. The candidate should have strong knowledge of social media marketing, paid ads, SEO basics, and analytics.

🛠 Key Responsibilities

🔹 Social Media Optimization (SMO)

• Manage company profiles on
• Facebook
• Instagram
• LinkedIn
• YouTube
• Create and schedule engaging posts (images, reels, videos)
• Increase followers, engagement, and brand awareness
• Handle comments, messages, and customer interaction
• Run paid ad campaigns on social platforms

🔹 Digital Marketing

• Plan and execute marketing campaigns
• Run ads on
• Google Ads
• Meta Ads
• Basic knowledge of SEO (On-page & Off-page)
• Keyword research and competitor analysis
• Email marketing campaigns
• Monitor website traffic using
• Google Analytics
• Generate leads and improve conversion rate

🎨 Required Skills

• Good knowledge of Canva / Photoshop
• Understanding of content marketing
• Knowledge of reels & short-form video trends
• Basic knowledge of website & landing page
• Strong communication skills
• Creative mindset

🎓 Qualification

• Graduate in Marketing / Commerce / Any relevant field
• Digital Marketing Certification preferred

📊 KPI / Performance Metrics

• Social media growth
• Engagement rate
• Lead generation
• ROI on paid ads