Pre-sales Lead

We are looking for a dynamic and result-oriented Pre-Sales Lead to manage our lead qualification, requirement analysis, proposal coordination, and sales support process. The candidate will act as a bridge between marketing, sales, and execution teams to ensure high-quality closures and smooth onboarding of clients.

Key Responsibilities

• Own and manage the entire pre-sales process from lead qualification to deal handover.
• Qualify inbound and outbound leads and assess their business needs, budget, and decision readiness.
• Conduct discovery calls and requirement analysis meetings with prospects.
• Prepare proposals, presentations, pitch decks, and estimates in coordination with internal teams.
• Support the sales team in closing deals with strategic inputs, case studies, and solutions.
• Maintain CRM hygiene and track all leads, follow-ups, and deal stages.
• Coordinate with marketing for campaign-wise lead quality feedback.
• Create standard proposal templates, pricing frameworks, and pitch documents.
• Ensure smooth transition from sales to execution team with proper documentation.
• Track conversion ratios and continuously optimize the pre-sales funnel.
• Train and manage junior pre-sales or sales coordinators (if applicable).

Required Skills & Competencies

• Strong communication, presentation, and negotiation skills
• Excellent requirement gathering and problem-solving ability
• Good understanding of sales funnels, CRM systems, and client acquisition process
• Ability to convert business needs into structured solutions and proposals
• Highly organized, process-driven, and target-oriented
• Comfortable interacting with CXOs, founders, and decision makers
• Strong documentation and proposal-writing skills
• Preferred BackgroundExperience in Marketing Agency, IT Services, SaaS, Media, Consulting, or B2B Services
• Prior experience in pre-sales, business development, or solution consulting
• Experience working with CRM tools like Zoho, HubSpot, or Salesforce

Key Performance Indicators (KPIs)

• Lead-to-meeting conversion ratio
• Meeting-to-proposal conversion ratio
• Proposal-to-closure ratio
• Average deal closure time
• Sales team closure success rate

Why Join Us

• Work directly with leadership and decision-makers
• High growth environment with performance-based incentives
• Opportunity to build and own the entire pre-sales system
• Exposure to high-value deals and strategic accounts