Sales Executive

Key Responsibilities

1. Lead Generation & Business Development

• Identify and develop new business opportunities through field visits, calls, referrals, distributor networks, and online channels.
• Maintain a strong pipeline of prospective clients including residential, commercial, and industrial customers.
• Conduct cold calling and follow-ups to schedule client meetings and site visits.

2. Client Engagement & Consultation

• Understand customer requirements related to energy consumption, site feasibility, and budget.
• Present suitable solar solutions, financial benefits, return on investment, and technical features.
• Educate customers on net metering, government policies, and subsidies (where applicable).

3. Sales Process Management

• Prepare and share quotations, proposals, and pricing in coordination with management.
• Negotiate terms and close sales contracts professionally.
• Ensure timely documentation, approvals, and handover to the execution team.

4. Relationship Management

• Build and maintain strong, long-term relationships with customers.
• Provide post-sales support and coordinate with service teams for customer satisfaction.
• Manage key accounts and generate repeat and referral business.

5. Market & Competitor Intelligence

• Track market trends, competitor offerings, and price benchmarks.
• Provide regular feedback and insights to management.

6. Reporting & KPI Tracking

• Maintain accurate records of meetings, leads, and conversions in CRM or sales reports.
• Achieve monthly targets including revenue, leads, and closure ratios.
• Share daily/weekly updates with the sales head or management.

7. Cross-Department Coordination

• Work closely with engineering, logistics, accounts, and project execution teams.
• Ensure smooth delivery, installation planning, and customer communication.

8. Compliance & Ethics

• Follow company policies, pricing structures, and approval processes.
• Maintain professionalism and integrity in all client interactions.