Sales & Marketing Executive

Role ObjectiveTo drive sales growth, build strong customer relationships, and expand the Fusion brand market presence by targeting welding material buyers, fabricators, EPC contractors, OEMs, and distributors.

Key Responsibilities

1. Sales Development

• Identify new potential customers in industrial areas and engineering clusters.
• Convert inquiries to orders through effective product presentation and follow-up.
• Maintain and grow sales with existing clients through regular visits and calls.
• Achieve monthly sales targets and contribute to quarterly/annual revenue goals.

2. Product & Technical Understanding

• Understand welding products: TIG / MIG Wires, Welding Electrodes, Fluxes, Machines.
• Communicate product features, application suitability, and benefits.
• Coordinate with the technical/production team for customer-specific requirements.

3. Market & Customer Relationship

• Maintain strong, trust-based relationships with dealers, industrial buyers, and end users.
• Visit sites, workshops, and plants to understand usage pattern and demand.
• Collect market intelligence on competitor pricing, new projects, and material demand trends.

4. Order & Payment Coordination

• Ensure order booking, rate approval, dispatch follow-up, and customer support.
• Track payment collection as per credit policy and follow-up for overdue accounts.
• Coordinate with accounts and dispatch teams for smooth execution.

5. Reporting & Documentation

• Maintain daily visit reports, order pipeline sheet, and collection status.
• Update customer database (CRM / Excel sheets as required).
• Participate in weekly review meetings.

Criteria

Requirement

Education

Minimum 12th Pass / Diploma / ITI (Preferred: Diploma Mechanical OR B.Com OR Any Graduate)

Experience

1–3 Years in Industrial Sales / B2B Sales (Preferably Welding Consumables, Industrial Tools, Hardware, Machinery)

Age Limit

20–35 Years

Driving License

Two-wheeler license mandatory; Candidate must have own bike (conveyance allowance will be provided).

Language

Gujarati (Fluent), Hindi (Good), English (Basic to Moderate)

Computer Skills

Basic Excel, WhatsApp communication, Email drafting

Core Skills

Strong communication, convincing ability, discipline, target-oriented approach