Social Media Manager

Social Media Manager – Fashion / Garment Brand (Men’s Clothing)

Location-AHMEDABAD

Experience2–5 Years (Fashion / Apparel preferred)

IndustryGarment / Fashion / D2C Brand

🎯 Job PurposeTo plan, manage, and grow the brand’s social media presence, mainly on Instagram & Facebook, by creating engaging content, increasing followers, driving brand awareness, and supporting sales.

• 🔧 Key Responsibilities📅 Content Planning & StrategyCreate monthly content calendars (posts, reels, stories)
• Plan fashion-focused content aligned with brand identity
• Stay updated with trends, reels formats, and hashtags
• 🎥 Content Creation & ManagementCoordinate shoots for reels, photos, product videos
• Write captions, hashtags, and story content
• Basic understanding of reel editing (or coordination with editor)
• 📈 Growth & EngagementIncrease followers, reach, and engagement organically
• Respond to comments, DMs, and community interactions
• Collaborate with influencers & creators
• 📊 Analytics & ReportingTrack performance (reach, engagement, growth)
• Share weekly & monthly reports
• Improve strategy based on insights
• 💰 Paid Ads (Basic)Support Instagram & Facebook ad campaigns
• Coordinate with marketing/ads team if required
• 🎓 Required SkillsStrong understanding of Instagram, Facebook & Reels
• Knowledge of fashion trends & visual aesthetics
• Content planning & storytelling ability
• Basic knowledge of Canva / CapCut / Premiere (optional)
• Data-driven mindset with analytics knowledge
• 🎓 QualificationGraduate in Marketing / Mass Communication / Fashion Communication
• OR Any graduate with strong social media portfolio

💼 Salary₹ (Based on experience & performance)

• 🕒 Working TypeFull-time
• 6 days working
• Office-based
• Experience with fashion or men’s clothing brands
• Experience in D2C / Instagram-led brands