Digital Growth Marketing Specialist

Apply Only If You Personally Planned and Executed Cross-Platform Ecommerce Advertising Campaigns and Are Revenue-Driven.

We are looking for an experienced Performance Marketing Specialist who has hands-on experience running and optimizing advertising campaigns across multiple platforms (Meta, Google, YouTube, TikTok, Pinterest, Amazon Ads, etc.) for ecommerce brands.

If you have not personally executed campaigns end-to-end, please do NOT apply.

We want someone who can demonstrate the exact strategies used, the challenges handled, and the revenue outcomes achieved.

• Key Responsibilities Plan, launch, optimize, and scale cross-platform ecommerce ad campaigns.
• Manage full-funnel performance marketing across Google, Meta, YouTube, TikTok, Pinterest, and other paid channels.
• Set up conversion tracking, pixel events, custom audiences, retargeting funnels, and attribution models.
• Analyse data and provide revenue-focused insights to improve ROAS, CAC, LTV, and overall profitability.
• Conduct A/B testing for creatives, landing pages, audiences, and bidding strategies.
• Collaborate with content, design, and product teams to produce winning creative assets for ads.
• Manage monthly ad budgets and ensure optimal spending to hit growth targets.
• Prepare weekly performance reports with clear results, learnings, and next steps.
• Required Experience Minimum 3+ years of hands-on experience managing ecommerce paid advertising campaigns.
• Proven track record of achieving measurable results (ROAS growth, revenue increase, CAC reduction, etc.).
• Strong understanding of ecommerce funnels, CRO, remarketing, and customer segmentation.
• Ability to work with tools like GA4, Meta Ads Manager, Google Ads, Shopify/WordPress analytics, attribution tools, and marketing automation.
• Experience managing budgets of ₹1L–₹10L+ per month (or equivalent in USD).
• Must-Have Skills Deep understanding of ads algorithms & performance optimization
• Strong analytical and data-driven decision-making
• Creative thinking for ad angles & funnels
• Knowledge of ecommerce business models, catalogues, and buyer psychology
• Attention to detail & ability to scale campaigns profitably.

What We Require From You When applying, share:

1. The exact ecommerce brands you have worked on (no confidential names required—industry/category is fine).
2. Budget size you handled.
3. Strategies you implemented (audience, funnel, bidding, creatives).
4. Revenue & ROAS outcomes you achieved.
5. Compulsory Evidence of hands-on campaign execution /Portfolio (screenshots are a bonus).