Field Sales & Marketing Executive

Sales & Business Developmen

• Identify and develop new business opportunities in assigned territories or industry segments.
• Conduct field visits, presentations, and product demos at customer locations.
• Achieve monthly/quarterly sales targets and contribute to revenue growth.
• Manage the complete sales cycle: lead generation → requirement analysis → proposal → negotiation → closure.
• Maintain strong relationships with distributors, contractors, consultants, and end-users.

Technical Support & Solutions

Understand customer technical needs and recommend the right products or solutions.

• Prepare and present technical proposals, BOQs, and cost estimates.
• Provide after-sales technical support and coordinate with service teams.

Marketing Activities

• Participate in marketing campaigns, trade shows, exhibitions, and product seminars.
• Conduct competitor analysis and provide market insights to management.
• Support digital marketing efforts (lead management, content inputs, product promotions).

Customer Relationship Management

• Build long-term relationships with key accounts.
• Handle customer queries, complaints, and service requests professionally.
• Maintain records of visits, leads, and opportunities using CRM tools.

Required Skills & Competencies

• Strong understanding of engineering concepts (Mechanical/Electrical/Electronics/Instrumentation depending on industry).
• Excellent communication, presentation, and negotiation skills.
• Strong field sales and customer-handling abilities.
• Ability to work independently and manage time efficiently.
• Proficiency in MS Office, CRM software, and digital communication tools.
• Problem-solving mindset and customer-centric approach.

Educational Qualification

• Diploma or BSc / Bachelor’s Degree in Engineering (Mechanical / Electrical / Electronics / Instrumentation / related fields).

Experience

3 to 5 years of experience in field sales, technical sales, industrial marketing, or B2B engineering solutions.

• Experience dealing with OEMs, EPC contractors, industrial clients, or channel partners (depending on sector).

Performance Metrics (KPIs)

• New customer acquisition.
• Revenue growth in assigned regions.
• Customer satisfaction and retention rates.
• Market intelligence reporting quality.
• Typical IndustriesIndustrial automation
• Electrical and power equipment
• HVAC, pumps, valves, and mechanical products
• Instrumentation and control systems
• Manufacturing equipment and machinery
• Renewable energy & solar solutions