B2B Sales Executive

Job Title: Business Development Executive – B2B (Food, FMCG, Restaurants & Supermarkets)

Location : Indiranagar

Experience: 1–3 years (Freshers with strong communication and sales aptitude may apply)

Key Responsibilities:

* Identify and develop new B2B clients including restaurants, cafés, cloud kitchens, supermarkets, food retailers, and FMCG distributors/retail chains.

* Conduct regular field visits to pitch food and FMCG products/services and build strong business relationships.

* Present and explain food and FMCG product portfolios, sourcing, quality standards, pricing, and value propositions to decision-makers.

* Negotiate commercial terms and close deals while ensuring long-term partnerships within the food and FMCG ecosystem.

* Coordinate with internal teams (operations, nutrition, logistics, finance) for smooth onboarding and execution.

* Track market trends, competitor activity, and customer feedback in the food, FMCG, and retail sectors.

* Achieve assigned sales targets and prepare regular reports on field activity and conversions.

Required Skills:

* Strong communication, presentation, and interpersonal skills.

* Ability to confidently interact with restaurant owners, purchase managers, FMCG buyers, distributors, and supermarket category managers.

* Good understanding or strong interest in food products, FMCG goods, supply chains, and distribution networks.

* Negotiation and persuasion skills with a results-driven mindset.

* Willingness to do extensive field work and travel locally.

* Basic knowledge of MS Excel, CRM tools, or sales reporting is an advantage.

Qualifications:

* Bachelor’s degree in Business Administration, Commerce, Marketing, Hotel Management, Food Technology, or a related field.

* MBA / PG Diploma in Sales & Marketing is a plus (not mandatory).

* Prior exposure to B2B sales, food distribution, FMCG, horeca, or retail sales is preferred.

Additional Notes:

* Male candidates preferred due to the field-intensive nature of the role.

* Female candidates are welcome if professional, confident, and willing to do regular field work.

* Local area knowledge of restaurants, supermarkets, FMCG outlets, distributors, and food businesses is an added advantage.