Business Development Manager (BDM)

Position Summary

We are looking for a Business Development Manager – Sales for a fast growing Ed-Tech company to lead a high-performing sales team and drive the complete B2C sales funnel — from lead qualification and counselling to final enrollment and revenue realisation. The BDM will manage a team of Team Leads and BDEs/BDAs, ensuring smooth funnel management, high-quality conversions, and consistent revenue growth.

Employment Type: 6 months' probation + Full-time

Key Responsibilities

1. Sales Funnel Ownership

• Own the end-to-end sales funnel — from lead assignment, qualification, and demo invitations to final enrollments.
• Drive Sales functions with high accountability for conversions.
• Monitor and optimise key metrics: invite-to-show ratios, closure rates, conversion percentages, and revenue per enrollment.
• Ensure smooth handover between sales teams for high-quality funnel movement.
• Achieve monthly and quarterly revenue targets through effective team management, sales conversion, and process excellence.

2. Team Leadership

• Lead and mentor Team Leads, BDAs, and BDEs across territories.
• Coach teams on consultative selling, objection handling, pitching, and closing techniques.
• Conduct regular reviews to monitor performance, ensure adherence to SOPs, and maintain CRM hygiene.
• Implement structured training for productivity enhancement and process consistency.

3. Process Excellence

• Design and maintain standardised SOPs, pitch scripts, and frameworks for both pre-sales and closures.
• Identify bottlenecks across funnel stages and implement corrective actions.
• Collaborate with internal teams to refine sales narratives, improve show-up rates, and increase conversion efficiency.

4. Cross-Functional Collaboration

• Coordinate with Lead Generation teams to ensure a smooth and timely lead flow.
• Partner with the Product, Marketing, and Operations teams to provide insights on audience behaviour and objections.
• Work closely with Training and Demo Teams to align on walk-in and enrollment targets.

5. Reporting & Analytics

• Deliver detailed weekly and monthly reports on invites, walk-ins, closures, and revenue performance.
• Analyse data to forecast pipeline, set realistic team targets, and drive performance improvements.
• Track and present performance dashboards for both pre-sales and closure funnels.

Qualifications & Requirements

• Experience: 2–6 years in B2C Sales / Inside Sales / Business Development / Pre-Sales, preferably in EdTech / Upskilling / High-ticket B2C industries.
• Leadership: Proven experience managing teams (BDAs/BDEs/TLs) with measurable revenue achievements.

Skills:

• Strong command over consultative selling, negotiation, and closing.
• Excellent communication in English + Kannada.
• Proficiency in CRM systems, call tracking tools, and sales dashboards.

Traits: Target-driven, data-oriented, process-focused, and thrives in a fast-paced environment.

Work Location & Schedule

• Work Locations: Bangalore.
• Work Days: 6-day working week (Rotational week-offs, not on Sat–Sun).
• Timings: 11:00 AM – 9:00 PM.