Digital Marketing Executive

Job Title: Social Media Marketing Executive

Location: Bengaluru

Employment Type: Full-time

About the RoleWe are looking for a creative and result-oriented Social Media Marketing Executive to manage and grow our digital presence across platforms. The role involves content creation, campaign execution, audience engagement, and performance tracking to strengthen brand visibility and outreach.

• Key ResponsibilitiesPlan, create, and publish engaging content (posts, reels, stories, carousels) across social media platforms such as Instagram, Facebook, LinkedIn, X (Twitter), and YouTube
• Develop monthly social media content calendars aligned with organizational goals and campaigns
• Write compelling captions, hashtags, and short-form content suited to different platforms
• Coordinate with design, photography, video, and program teams for content creation
• Manage daily social media activities including posting, responding to comments, messages, and community engagement
• Execute and monitor paid social media campaigns (if required)
• Track analytics and prepare performance reports (reach, engagement, growth, conversions)
• Stay updated with social media trends, tools, algorithms, and best practices
• Support event promotions, campaigns, launches, and impact storytelling
• Ensure brand consistency in tone, visuals, and messaging across all platforms
• Required Skills & QualificationsBachelor’s degree in Marketing, Communications, Media, or related field (preferred)
• 1–2 years of experience in social media marketing or digital marketing
• Strong content writing and storytelling skills
• Basic knowledge of Canva, Adobe tools, or similar design platforms
• Understanding of social media analytics tools (Meta Insights, LinkedIn Analytics, etc.)
• Ability to manage multiple tasks and meet deadlines
• Creative mindset with attention to detail
• Desired Skills (Good to Have)Experience with NGO, sustainability, education, environment, or social sector communication
• Basic video editing skills (Reels, Shorts)
• Knowledge of SEO, email marketing, or website content management
• Experience with social media ads and campaign optimization
• What We OfferOpportunity to work on meaningful, impact-driven projects
• Creative freedom and learning-oriented work environment
• Exposure to campaigns, events, and field-based stories
• Competitive salary based on experience
• Desired Skills (Good to Have)Experience with NGO, sustainability, education, environment, or social sector communication
• Basic video editing skills (Reels, Shorts)
• Knowledge of SEO, email marketing, or website content management
• Experience with social media ads and campaign optimization
• Desired Skills (Good to Have)Experience with NGO, sustainability, education, environment, or social sector communication
• Basic video editing skills (Reels, Shorts)
• Knowledge of SEO, email marketing, or website content management and designing
• Experience with social media ads and campaign optimization