Digital Marketing Executive

We are looking for a creative and results-driven Digital Marketing Executive to manage our online presence, run marketing campaigns, generate leads, and improve brand visibility. The candidate should be skilled in social media, content creation, performance marketing, and analytics.

1. Social Media & Content

Plan, create, and manage content for social media platforms (Facebook, Instagram, LinkedIn, YouTube).

Handle daily posting, content calendar, and engagement.

Create reels, posts, stories, and ad creatives with AI tools or design tools.

2. Performance Marketing

Run paid ad campaigns on Google Ads, Facebook Ads, and Instagram Ads.

Manage budget, optimize campaigns, and track ROI.

Set up remarketing, lead-generation ads, and audience targeting.

3. SEO & Website Management

Perform keyword research and on-page/off-page SEO.

Manage website updates, blogs, and landing pages.

Improve search ranking and organic traffic.

4. Lead Generation & CRM

Build and manage lead funnels.

Track and nurture leads through automation tools.

Coordinate with sales teams for follow-ups and conversions.

5. Analytics & Reporting

Analyse campaign performance using Google Analytics, Meta Insights, etc.

Prepare weekly/monthly performance reports.

Suggest improvement strategies based on data.