We are seeking a talented and experienced Digital Marketing Specialist to join our dynamic team. The ideal candidate will have a passion for digital technologies and utilizing different digital marketing channels to achieve business goals.

Responsibilities:

• Develop and implement digital marketing strategies to drive online traffic to the company website and generate leads.
• Manage and optimize digital campaigns across various channels such as SEO, SEM, social media, email, and display advertising.
• Monitor and analyze the performance of digital marketing activities using web analytics tools (Google Analytics, etc.) and provide regular reports to the management team. Stay up-to-date with the latest trends and best practices in online marketing and measurement.
• Collaborate with internal teams (such as sales and creative) to create landing pages and optimize user experience.
• Brainstorm new and creative growth strategies through digital marketing. Plan, execute, and measure experiments and conversion tests.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
• Evaluate emerging technologies and provide thought leadership and perspective for adoption where appropriate.

Requirements:

• Proven working experience in digital marketing, particularly within the real estate or related industry.
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
• Solid knowledge of website analytics tools (e.g., Google Analytics).
• Experience in setting up and optimizing Google AdWords campaigns, Facebook campaigns,Instagram Strong analytical skills and data-driven thinking.
• Up-to-date with the latest trends and best practices in online marketing and measurement.
• Excellent written and verbal communication skills.

Education: Bachelor’s degree in Marketing or a related field.

Why Join Us: Opportunity to work with a reputable real estate development company with a strong presence in Bengaluru. Competitive salary and benefits package. Dynamic and collaborative work environment where your ideas are valued.