Field Marketing Executive

Field Marketing Executive – Key Responsibilities

• Plan and execute field marketing campaigns to promote Microcemant products and solutions
• Build and maintain strong relationships with architects, interior designers, contractors, and applicators
• Identify and onboard new business partners, project specifiers, and influencers in the construction industry
• Conduct site visits, product demonstrations, and training sessions for professionals and clients
• Support the sales team by generating qualified leads from ongoing and upcoming projects
• Attend industry events, exhibitions, and architect/contractor meets to increase brand visibility
• Gather and report market intelligence on competitors, pricing, and customer needs
• Ensure effective availability and presentation of samples, brochures, and marketing materials
• Track campaign performance and provide weekly/monthly activity reports
• Collaborate with the technical and sales teams to address inquiries and ensure customer satisfaction