Graphic Designer

Responsibilities

• Content Creation: Design, edit, and produce high-quality visual content (static, carousels, Reels/shorts, stories) for Instagram, LinkedIn, Facebook, and other social platforms.
• Brand Consistency: Ensure all visual assets strictly adhere to brand guidelines, maintaining a consistent style, tone, and color palette across all platforms.
• Video & Motion Graphics: Create, edit, and animate, short-form video content to boost engagement.
• Strategic Collaboration: Work with marketing teams to brainstorm campaign ideas and create assets that align with marketing goals and content calendars.
• Platform Optimization: Adapt designs for different social media formats and sizes, keeping up to date with new trends and best practices.
• Performance Monitoring: Analyze the engagement of visual content and use insights to improve future designs.
• Speed & Efficiency: Deliver high-quality assets under tight deadlines, utilizing tools like AI, Photoshop, or Canva to expedite workflows. 

Required skills and qualifications

• Experience: 1–2 years of experience as a Graphic Designer, specifically within social media or digital marketing.
• Tools: Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro/After Effects) and Canva.
• Design Skills: Strong portfolio showcasing creativity in social media layouts, typography, and visual storytelling.
• Skills: Basic photography/videography skills are a plus.
• Education: Bachelor’s degree in Graphic Design, Fine Arts, or a related field.