Promoter

FiftySixShots Beverages Pvt. Ltd. is looking for a dynamic Promoter (Off-Trade) to drive brand visibility and consumer engagement across retail outlets such as supermarkets, wine shops, and other off-trade channels. The role involves executing in-store promotions, enhancing product visibility, supporting sales growth, and maintaining strong relationships with retailers.

Key Roles & Responsibilities

1. Promotion Execution

• Execute brand promotion activities as per the marketing calendar.
• Conduct in-store activations, sampling, and product demonstrations.
• Ensure proper placement and visibility of promotional materials (standees, banners, wobblers, display racks, etc.).
• Maintain visual merchandising standards and brand consistency at outlets.
• Coordinate with the marketing team for effective campaign execution.

2. Retail Outlet Management

• Build and maintain strong relationships with retail store owners and staff.
• Identify and onboard new off-trade outlets to expand brand presence.
• Ensure optimal shelf placement and visibility at retail locations.
• Collect retailer and consumer feedback to improve promotional effectiveness.

3. Sales Support

• Support the sales team in achieving targets through promotional initiatives.
• Coordinate with distributors to ensure product availability during promotions.
• Assist in executing promotional offers and schemes to boost sales.

4. Branding & Visibility

• Execute POSM placements and in-store branding activities.
• Ensure all branding materials are well-maintained and compliant with brand guidelines.
• Monitor competitor activities and report market insights.

5. Events & Activations

• Assist in executing local events, product launches, and brand activations.
• Coordinate logistics, promoters, and materials for on-ground activities.
• Supervise promoters to ensure professional execution and engagement.

6. Reporting & Documentation

• Maintain accurate records of promotions, outlet performance, and stock movement.
• Submit daily/weekly activity and market reports.
• Prepare post-activation reports with insights and recommendations.

7. Compliance

• Ensure all activities comply with excise laws and local regulations.
• Maintain ethical conduct and uphold brand integrity at all times.

Join FiftySixShots Beverages Pvt. Ltd. and be part of a fast-growing beverage brand where your on-ground execution and creativity directly impact brand growth and market presence.