We are seeking a results-driven and analytical SEO Specialist to join our digital marketing team. The ideal candidate will be responsible for optimizing website content, analyzing performance metrics, and implementing strategies to increase search engine rankings, drive organic traffic, and improve overall visibility.

• Key Responsibilities:Conduct keyword research and analysis to identify SEO opportunities.
• Optimize on-page elements such as meta tags, headings, images, and internal linking.
• Develop and execute off-page SEO strategies including link building and outreach.
• Monitor and report on website performance using tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, etc.
• Perform regular SEO audits and make recommendations for technical improvements.
• Stay up-to-date with the latest SEO trends, algorithm updates, and industry best practices.
• Collaborate with content creators to ensure SEO best practices are implemented in all content.
• Analyze competitors and develop strategies to improve search rankings.
• Requirements:Proven experience as an SEO Specialist or similar role.
• In-depth knowledge of search engine algorithms, ranking factors, and best practices.
• Experience with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, etc.
• Familiarity with HTML, CSS, and content management systems (e.g., WordPress).
• Strong analytical and problem-solving skills.
• Excellent communication and teamwork abilities.
• Bachelor’s degree in Marketing, Communications, IT, or a related field is preferred.
• Preferred Qualifications:Google Analytics or HubSpot certifications.
• Experience in international SEO or eCommerce SEO.