Social Media Marketer

Location: Domlur, Bangalore (Office)

Job Type: Full-Time

Company Overview

Versionwhale Private Limited is a Bangalore-based consumer business operating across digital and e-commerce platforms.

We:

• Own and operate BndleU, a digital subscription marketplace
• Hold exclusive distribution rights for NEMO, a premium Korean water-care brand, in India, and manage its sales across Amazon and other e-commerce platforms

We are a founder-led company focused on building strong consumer brands, driving demand, and scaling sustainably across digital channels.

Role Overview

We are hiring a Social Media & Brand Growth Manager to own and grow the online presence of our brands, with a primary focus on NEMO.

This role is responsible for shaping how our brands show up across social platforms — building awareness, collaborating with influencers, driving engagement, and supporting sales through strong brand presence, content, and paid amplification.

Key Responsibilities

• Develop and execute social media strategies aligned with brand and business goals
• Plan and manage content calendars across platforms (primarily Instagram)
• Create, publish, and manage short-form video content (Reels), static posts, and stories
• Ensure consistent brand voice and visual identity across all social touchpoints
• Identify, onboard, and manage influencers and creators aligned with the brand
• Coordinate barter and paid collaborations end-to-end
• Brief creators clearly and ensure content aligns with brand guidelines and objectives
• Track influencer performance and contribution to reach, engagement, and sales
• Ideate, storyboard, and execute short-form video content at speed
• Edit high-quality reels using tools such as CapCut, InShot, or similar
• Stay on top of trends while adapting them to the brand’s tone and positioning
• Plan, execute, and optimise Meta ads (Instagram/Facebook) for reach, engagement, and conversions
• Support product launches, promotions, and sales campaigns through organic and paid social
• Work closely with founders to align content and ads with business priorities
• Track key metrics such as reach, engagement, follower growth, and conversions
• Analyze performance and continuously improve content and ad strategy
• Monitor trends, competitors, and audience behaviour to identify growth opportunities

Key Requirements

I. 2–4 years of experience in social media management, content marketing, or brand roles

II. Strong portfolio of Reels or short-form video content

III. Hands-on expertise with reel editing tools such as CapCut, InShot, or similar

IV. Ability to ideate, storyboard, and execute content quickly and independently

V. Basic understanding of analytics and social media growth levers

VI. Experience running Meta ads, optimising for reach, engagement, and conversions

VII. Proven experience managing social media for consumer or D2C brands

VIII. Strong copywriting skills with a good visual and storytelling sense

Why this role is exciting?

Compensation

• Annual CTC: ₹3.6 LPA – ₹4.8 LPA (₹30,000 – ₹40,000 per month)
• Compensation will be based on experience, portfolio quality, and execution capability

How to Apply

Send your resume along with a short cover letter and links to relevant social media handles or content portfolios showcasing your work. Please email your application to contact@versionwhale.com

Hiring Process

We aim to keep our hiring process transparent, structured, and respectful of your time.

• We begin by reviewing your resume and portfolio to understand your experience and creative execution
• Shortlisted candidates will have a brief call to discuss their background, expectations, and approach to content and growth
• This is followed by a focused discussion on real-world content, influencer, and paid campaign scenarios
• The final step is a face-to-face conversation with the founders to ensure alignment on values, working style, and long-term vision