Social Media Marketing Executive

Job Summary:We are looking for a creative and result-driven Social Media Marketing Executive to manage our social media platforms, create engaging content, and drive brand awareness. The candidate should be passionate about digital marketing and capable of increasing engagement, leads, and conversions.

• 🛠️ Key Responsibilities:Manage and handle all social media platforms (Facebook, Instagram, LinkedIn, etc.)
• Create, plan, and publish daily posts and content
• Design basic creatives, banners, and promotional posts
• Run and optimize paid ad campaigns (Meta Ads, Google Ads)
• Monitor social media trends and competitor activities
• Respond to comments, messages, and customer queries
• Generate leads through social media marketing
• Analyze performance using insights and prepare reports
• Coordinate with the sales and marketing team
• Maintain brand consistency across all platforms
• 🎓 Requirements:Bachelor’s degree in Marketing, Business, or related field
• 1–3 years of experience in social media marketing
• Knowledge of tools like Meta Business Suite, Canva, Google Analytics
• Basic understanding of SEO and digital marketing strategies
• Strong communication and creative writing skills
• Ability to handle multiple tasks and meet deadlines
• 💡 Skills Required:Content Creation & Copywriting
• Social Media Strategy
• Paid Ads Management
• Graphic Designing (Basic)
• Data Analysis & Reporting
• Communication Skills
• 📈 Performance Metrics:Engagement Rate (Likes, Comments, Shares)
• Lead Generation
• Follower Growth
• Campaign ROI

💰 Salary:(As per company standards / Experience-based)

• 🚀 Bonus (Preferred):Experience in payment gateway / fintech / SaaS industry
• Knowledge of video editing (Reels/Shorts)
• Experience in lead generation campaigns