Customer Data Platform Consultant

Adobe Systems India Pvt Ltd

Bengaluru/Bangalore

Not disclosed

Work from Office

Full Time

Min. 5 years

Job Details

Job Description

AAM/CDP Consultant


What you’ll do

  • Lead tech & strategy solutions engagements across multi-functional workstreams; data management platform (DMP - AAM) or customer data platform (RT-CDP), offline data onboarding, analytics, and digital media campaigns.
  • Gain an in-depth knowledge of client’s advertising platform and architecture needs, online business model, and online marketing strategy
  • Gather, document, and help form/guide client business requirements, key performance indicators and other functional and/ or technical requirements
  • Work with the internal teams and client stakeholders to develop solutions/use cases to meet client’s unique requirements, which include combinations of data, technology, partners, data integrations and analytics.
  • Design customized solutions and technical tag implementation strategies
  • Generate customized code and assist with its implementation and deployment
  • Support client’s developers and third parties throughout the implementation and integration processes
  • Validate and debug implementation and follow through on issues until resolved
  • Advice key stakeholders and drive client success based on clients most important business drivers
  • Produce reporting and content aligned to client's digital advertising KPI's and facilitate the reporting and analysis activities with client resources
  • Interact frequently with clients via phone, email, and/or in-person—including interaction with marketers, analysts, web developers, and C-level executives
  • Communicate confidently and pro-actively with customers throughout the project lifecycle
  • Manage multiple client engagements simultaneously
  • Manage customer expectations appropriately and keep projects on schedule and within scope
  • Become an expert in the use of Adobe products and the methods by which they can be used to effectively optimize online businesses
  • Work to educate clients on the best practices in relation to their specific industry and key business requirements
  • Keep accurate daily records of client billable time
  • Some technical writing and PowerPoint presentation creation
  • Some manipulation and usage of DSP's information and knowledge of integration points 


What you need to succeed

  • 5+ years’ experience working in digital advertising technology or media strategy, analytics or digital agency or equivalent years of experience within the digital arm of a consulting.
  • Solid understanding of online marketing
  • Strong understanding of HTML and web protocols
  • Intermediate-to-advanced JavaScript skills, SQL, Database knowledge
  • Ability to work with large data files onboarding, use of FTP/S3 clients
  • Ability to use debugging tools like Charles, Postman, and similar tools.
  • Strong understanding of Tag management tools.
  • API knowledge to setup non expiry Query Service Credentials for BI Connections
  • Understanding of ADF’s, most used Spark SQL functions like arrays, Date and Struct
  • Passion for the internet domain and use of technology to solve business problems
  • Solid understanding of general business models, concepts, and strategies
  • Solid understanding of data reporting and digital advertising best practices
  • Must be self-motivated, responsive, professional, and dedicated to customer success
  • Possess an innovative, problem-solving, and solutions-oriented mindset
  • Exceptional organizational, presentation, and communication skills – both verbal and written
  • Demonstrated ability to learn quickly, be a team player, and manage change effectively
  • Extensive knowledge of Microsoft Office
  • Bachelor’s degree or equivalent work experience
  • Some travel required 
  • Special consideration given for:
  • Experience with advanced capabilities of one or more data management platforms (DMPs); such as Adobe Audience Manager, Oracle/BlueKai, Turn, Salesforce/Krux, etc.
  • Experience with advanced capabilities of one or more customer data platforms (CDPs); such as Adobe Experience Platform, Tealium, mParticle, Segment etc.
  • Website optimization consulting experience
  • Web development experience
  • ERP, SaaS, or other software implementation experience
  • Deep vertical industry experience (e.g., retail, media, financial services, high tech, etc.)
  • Master’s degree in business or other related advanced education

Job role

Work location

Bangalore

Department

Consulting

Role / Category

Marketing Consulting

Employment type

Full Time

Shift

Day Shift

Job requirements

Experience

Min. 5 years

About company

Name

Adobe Systems India Pvt Ltd

Job posted by Adobe Systems India Pvt Ltd

Apply on company website