Business Analyst - Digital Analytics.

Genpact (NYSE: G) is a global professional services and solutions firm delivering outcomes that shape the future. Our 125,000+ people across 30+ countries are driven by our innate curiosity, entrepreneurial agility, and desire to create lasting value for clients. Powered by our purpose – the relentless pursuit of a world that works better for people – we serve and transform leading enterprises, including the Fortune Global 500, with our deep business and industry knowledge, digital operations services, and expertise in data, technology, and AI.

We are inviting applications for the role of BA, Digital Analytics
In this role, you will be responsible to maintain Shop Visit Data of all offload overhauling partners from the point of inducting engine till the date of shipment. Communicating the same with respective stake holders on a biweekly basis.

Responsibilities
• Analytical interpretation using the data provided.
• Develop quantitative analyses and ad-hoc reports to monitor performance and trends.
• Convert business requirements into detailed analytics requirements that follow the defined tracking guidelines laid out by the analytics team.
• Implement tracking using Adobe Launch product.
• Work with developers to implement tracking code directly into the page.
• Engage in acceptance testing and troubleshooting of tracking issues
• Assist in defining strategy for the tracking of digital data
• Reporting/charting using Adobe/Google Analytics.
• Statistical interpretation to solve the business problem statements
• Proactively identify gaps and opportunities in guest experience
• Good communication with excellent analytical though process
• To have an advanced understanding of Analytics and digital analysis tools, and the ability to explain technical complexities to non-technical colleagues.
• Be the primary point of contact for business partners
• create, analyze and publish weekly/monthly performance reports.
• Use data-based insights to storyboard on the website/page/offer performance
• Stay current on digital marketing and ecommerce trends, research and evaluate market opportunities and guest behavior to increase revenue and guest satisfaction.

Qualifications we seek in you!
Minimum qualifications
• Any Graduate
• Good communication with excellent analytical though process
• Strong Analytical, Problem solving & critical thinking skills
• Hands-on coding experience, visualization and statistical tools

Preferred qualifications
• Good communication with excellent analytical though process

Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values diversity and inclusion, respect and integrity, customer focus, and innovation. Get to know us at genpact.com and on LinkedIn , X , YouTube , and Facebook .

Furthermore, please do note that Genpact does not charge fees to process job applications and applicants are not required to pay to participate in our hiring process in any other way. Examples of such scams include purchasing a 'starter kit,' paying to apply, or purchasing equipment or training.