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Director of Product Management - Subscription Services

Viacom18 Media Pvt Ltd

Bengaluru/Bangalore

Not disclosed

Work from Office

Full Time

Min. 5 years

Job Details

Job Description

Director Product Management - Subscription

JOB TITLE: Director Product Management

LOCATION: Bangalore

JOB SUMMARY: As a Director of Product Management, you will be responsible for retaining, renewals, and increasing revenue from existing subscribes of JioHotstar, alongwith the payment charter. You will establish a clear vision, create a roadmap for success, and nurture a high-performing product organization focused on innovation and customer satisfaction. The goal is to build a user insight platform, develop a subscriber lifecycle management platform, and scale retention & upgrade interventions via ML/AI during various user journey touchpoints to retain them better, and increase ARPU via upgrades, add-ons, and other monetisation opportunities. Further, in this role you will also owning improving the payment conversion funnel, auto-debit metrics, and reducing cancellations. This role involves overseeing a dynamic team of product managers and providing strategic direction to a cross-functional group of engineers, designers, data scientists, and specialists.

ABOUT THE TEAM: At JioHotstar, we're on a mission to deliver delightful experiences to our 500+ million customers across the globe. Our technology spans 25+ countries, with more on the horizon. The Subscriptions and Payments team is at the forefront of shaping how millions of subscribers around the world can access and enjoy premier entertainment on JioHotstar enabled platforms. The team crafts flexible, customized offerings that meet the distinct needs of subscribers across India & global markets.

Our work spans powering JioHotstar’s subscription platforms, build scalable, multi-tenant systems for acquiring subscribers via D2C and wholesale channels, solving for churn related problem statements, pioneering payment-related innovations—such as local currency support, alternative payment methods, and seamless recurring billing, while also optimizing for subscription ARPU consistently. The team drives sophisticated churn management strategies, leveraging advanced analytics, AI/ML tech and customer insights to anticipate at-risk members, personalize retention efforts, and continually enhance user satisfaction. By focusing on global subscription management, payment innovation, and proactive churn reduction.

The pace of our growth is incredible – if you want to tackle hard and interesting problems at scale, and create an impact within an entrepreneurial environment, join us!

What will you do?

Develop product strategy and roadmap focused on improving subs retention, increasing ARPU, and improving payment funnel while directly impacting L0 business metrics

Create value through a clear vision, addressing product challenges holistically while fostering a vision and culture for team success

Leverage extensive experience in guiding technical products to lead strategic roadmaps for JioHotstar's key components, ensuring meticulous attention to detail, clear communication, and effective problem-solving

Develop frameworks and strategies to analyze the competitive landscape, identify data partnerships, and explore new opportunities

Drive data analytics, user research, and market insights to refine JioHotstar's consumer experience offerings, utilizing expertise in guiding technical productsInnovate with a long-term vision, addressing product challenges from a business perspective, prioritizing effectively, and adjusting course as needed

Demonstrate ownership, action bias, and collaboration, driving accountability, guiding team success, providing constructive feedback, and evolving organizational structures

Who should apply for this role?

Expertise in data-driven decision-making, skilled at leveraging data effectively

Expertise in deep technical systems and generative AI/ML is a plus

Previous background of working on loyalty or customer retention or payment platform is very much preferred

Strong background in leading, and mentoring high-performing product management teams

Excel at prioritising quarterly roadmaps and executing with excellence

Strategic thinker adept at navigating, influencing, and fostering collaboration with a results-driven mindset

Exceptional relationship-building skills for driving impactful outcomes

Passionate about building businesses, collaborating closely with engineering teams on design and architecture, recognised for a collaborative and engaging personality

About Us

Perched firmly at the nucleus of spellbinding content and innovative technology, JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and streaming service together reach more than 750 million viewers every week, igniting the dreams and aspirations of hundreds of million people across geographies.

JioStar is an equal opportunity employer. The company values diversity and its mission is to create a workplace where everyone can bring their authentic selves to work. The company ensures that the work environment is free from any discrimination against persons with disabilities, gender, gender identity and any other characteristics or status that is legally protected.