Marketing Science Analyst

Lifesight Technologies

Bengaluru/Bangalore

Not disclosed

Work from Office

Full Time

Min. 2 years

Job Details

Job Description

Marketing Science Analyst

Company Overview

Lifesight is a fast-growing SaaS company focused on helping businesses leverage data & AI to improve customer acquisition and retention. We have a team of 130 serving 300+ customers across 5 offices in the US, Singapore, India, Australia, and the UK.

Our mission is to make it easy for non-technical marketers to leverage advanced data activation and marketing measurement tools that are powered by AI, to improve their performance and achieve their KPIs. Our product is being adopted rapidly globally and we need the best people onboard the team to accelerate our growth.

Position Overview

We are looking for a professional with good experience in the marketing measurement industry to join our marketing science team. The marketing science team at Lifesight sits in the intersection of customer success, sales and marketing.

You will be responsible for driving revenue by closing deals and ensuring that our customers' needs are met. You will also be responsible for evangelizing our platform in the market through online and offline activities in order to drive demand and build trust.

You will get the unique opportunity to work on growing a trending AI-powered measurement platform, in a massive industry and get to truly drive its adoption & success.

What You’ll Do

● As a Marketing Scientist, you will assist in solving our customers' measurement needs using
Marketing Mix Modeling, universal attribution, incrementality testing, and causal inference.
● Evangelize our UMM platform by articulating its value proposition to a diverse range of brands
across multiple industries.
● Study and understand customers' business goals and KPIs to offer expert recommendations and
actionable insights to achieve them using our platform.
● Manage a portfolio of customer accounts, communications, and engagement, with the support
of our customer success and support teams, to ensure customer satisfaction.
● Contribute to our product roadmap and feature development in collaboration with our product,
data science, and engineering teams.
● Identify and stay ahead of industry trends, track competitor movements, and find differentiators
to continuously improve our offerings and solutions.
● Work closely with global sales and marketing teams to ensure alignment and cohesiveness in
go-to-market strategies.
● Train and mentor new Marketing Scientists and other team members to support career growth
and skill development.

Requirements

You Are Perfect for the Role If You have:

A bachelor’s degree or higher in Business Management, BI/Analytics, Econometrics, Statistics, Mathematics, or Marketing.
2+ years of experience with a strong foundation in data science and/or marketing science, including expertise in business analytics, marketing analytics, attribution modeling, marketing mix modeling, and experimentation projects.
A highly analytical mindset with strong problem-solving skills and great attention to detail.
A proven track record of working with mid-market and enterprise brands across industries.
Exceptional communication and customer service skills.
The ability to communicate complex data science concepts in simple terms.
Experience in developing strategies that drive revenue and market share.
Proficiency in leveraging social media platforms for brand promotion and thought leadership.
The ability to collaborate effectively with diverse global teams.

Benefits

Here’s what you can expect:

Be part of one of the fastest-growing and most successful Marketing Measurement Platform making a global impact.
Join as an early team member, influencing key decisions on tech stack, product development, and strategies for building scalable solutions.
Work in small, agile teams within a non-bureaucratic, fast-paced environment.
Enjoy a culture of empowerment, where you have the space to achieve your objectives and drive meaningful impact.
Receive competitive compensation and benefits.
Thrive in a collaborative and engaging work environment that values professional growth and team bonding.