Marketing Trainee

Marketing Trainee

Job Purpose : 

 

To support strategic decision-making and enhance operational effectiveness within the Intraocular Lens (IOL) business by applying data analytics, market intelligence, and performance evaluation. The Trainee will collaborate with cross-functional teams to analyze sales trends, evaluate marketing activity outcomes, and assess competitive dynamics—enabling data-driven marketing strategies and contributing to the growth of the IOL portfolio. 

 

Key Accountabilities : 

 

• Sales & Market Data Analysis 

• Analyze IOL sales performance across regions, verticals, and customer segments. 

• Assess professional/account coverage and correlate with sales outcomes. 

• Identify growth opportunities and highlight areas needing improvement through data insights. 

• Marketing Activity Impact Assessment 

• Evaluate the effectiveness of marketing campaigns and promotional initiatives. 

• Provide actionable insights to improve ROI and customer engagement. 

• Business Reporting & Dashboards 

• Create and maintain dashboards for key performance indicators (KPIs). 

• Ensure timely, accurate reporting and presentation of insights to stakeholders. 

• Cross-functional Collaboration 

• Partner with Sales, Marketing, and Commercial Excellence (Commex) teams. 

• Support cross-functional projects with analytical inputs and performance tracking. 

• Process Improvement 

• Identify inefficiencies in data collection, reporting, or analysis workflows. 

• Recommend and implement enhancements to improve analytical processes. 

 

Role Dimensions : 

 

• Business Impact 

• Drives strategic and tactical decisions in the IOL segment through data-backed insights. 

• Supports revenue growth, market share expansion, and operational improvements. 

• Scope of Influence 

• Engages with Sales, Marketing, and Commex teams. 

• Influences planning, execution, and evaluation of commercial strategies. 

• Decision-Making Authority 

• Provides recommendations based on analysis; final decisions rest with leadership. 

• Escalates key findings to relevant stakeholders for action. 

• Reporting Structure 

• Reports directly to the Director, Surgical Marketing. 

• May have dotted-line reporting to Manager III – IOLs & Consumables. 

• Learning & Development 

• Gains exposure to commercial analytics, product strategy, and market dynamics. 

• Participates in structured training, mentorship, and hands-on learning. 

• Tools & Systems 

• Works with SAP BI, Tableau, Excel, and internal databases. 

• Expected to translate data into impactful visualizations and dashboards. 

 

Key Competencies: 

• Analytical Thinking & Problem Solving 

• Business Acumen 

• Communication & Presentation Skills 

• Collaboration & Stakeholder Management 

• Attention to Detail 

• Learning Agility 

 

Key Performance Indicators (KPIs) : 

• Accuracy and timeliness of reports and dashboards 

• Quality of insights and recommendations provided 

• Contribution to marketing ROI improvement 

• Responsiveness to cross-functional requests 

• Engagement in learning and development activities 

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Alcon is an Equal Opportunity Employer and takes pride in maintaining a diverse environment. We do not discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, gender identity, marital status, disability, or any other reason.

Experience Level

Entry Level