Senior Brand Executive

Responsibilities

• Conduct market research to identify market trends, understand consumer

preferences and do competitive product mapping.

• Help in developing the product roadmap and defining product requirements

• Work with other departments, such as Sales and R&D, to align on product goals

and ensure a unified strategy.

• Gather and analyze trade & consumer feedback to inform product improvements

and guide future development

• Help track product performance by monitoring key performance indicators (KPIs)

and create suitable action plans to improve performance, by channel.

• Create project plans and manage project timelines across functions, with

ultimate go-to-market responsibility for all projects