Medical Representative (MR)

ROLE & RESPONSIBILITY OF MEDICAL REPRESENTATIVE

M.R are Clinical messengers, their prime role & responsibilities Achieving company Target through generating Rxes from Drs by representing from company by the same time ensuring availability of products at chemist so that no Patients will be back because of non-availability.

      1)-BASIC

v Organising appointments and meetings with Doctors

v Submitting reports and other documents regarding the assigned jobs

v Identifying and establishing new business leads

v Company Representation

v Introducing the product in the market

v Promotion of our company products

v Achieving sales target

v Organizing conferences, meetings & Health Camps

v Reviewing sales performance during week and month

v managing budgets

v Perfect knowledge on Products, Area & Customers (DR &Chemist)

      2)-What are Key Skills of a Professional Medical Representative?

v Perfect sales men

v Excellent communication skills

v Dedicated and target-oriented.

v Disciplined and punctual.

v hard working & Self- motivated

v Presentable and good manner (Clothing to Hair style)

v Great presentation skills

v Deep product knowledge

v Ability to work under pressure

v Strong Medical Knowledge

      3)-What are the organization expectations from the doctors through Medical  

           Representative Work?

v Implementing company’s systems and Strategy

v To generate and increase good numbers of prescription.

v To generate and increase good numbers of prescriber base.

v Brand establishment.

v Satisfying customers need and developing Loyal Customers.

v Sustainable Growth in sales.

v To establish the company as well as product image at market place.

v Scientific Information and Educations

v Regular visits by Medical representatives to DRs & Chemist

v Satisfying their needs or Sponsorship