Job Overview: We are seeking a highly skilled and results-driven SEO Expert to develop and execute effective SEO strategies to improve our search engine rankings, drive organic traffic, and enhance our overall digital presence. The ideal candidate will have a deep understanding of the latest SEO trends, techniques, and best practices.

Key Responsibilities:

• Develop and implement comprehensive SEO strategies for on-page and off-page optimization.
• Conduct thorough keyword research and analysis to identify target keywords and phrases.
• Optimize website content, meta tags, headers, and URLs to improve search engine visibility.
• Monitor and analyze website performance using SEO tools and analytics platforms.
• Conduct regular site audits to identify and resolve technical SEO issues.
• Stay updated with the latest industry trends, algorithm changes, and SEO best practices.
• Collaborate with content creators to ensure SEO best practices are integrated into content creation and marketing efforts.
• Build and manage high-quality backlink profiles to improve domain authority and search rankings.
• Generate and present detailed SEO performance reports to track progress and identify areas for improvement.
• Work closely with the web development team to ensure SEO best practices are implemented on newly developed code.

Qualifications:

• Bachelor’s degree in Marketing, Business, Computer Science, or a related field.
• Proven experience as an SEO Expert or similar role.
• In-depth knowledge of search engine algorithms, ranking factors, and SEO best practices.
• Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, etc.
• Strong analytical skills and the ability to interpret and use data to drive decision-making.
• Excellent written and verbal communication skills.
• Experience with HTML, CSS, and JavaScript is a plus.
• Ability to work independently and as part of a team in a fast-paced environment.
• Strong organizational skills and attention to detail.

Preferred Skills:

• Experience with local SEO and optimizing for local search results.
• Understanding of content marketing and its impact on SEO.
• Knowledge of social media marketing and its influence on SEO.
• Experience with e-commerce SEO.