What will you be doing ?

• You will own the technical / SEO side of the website & blogs. i.e page load time, page structures, appropriate linking, CTAs, and much more.
• Develop and execute link-building strategies to increase the visibility and authority of the company's website
• Identify and reach out to relevant websites and blogs to secure backlinks
• Tracking of outreach efforts via social media, forums, email, and other communication channels used
• Build relationships with website owners and editors to secure high-quality backlinks
• Monitor and analyze the effectiveness of link-building efforts and make adjustments as needed
• Stay up-to-date with the latest link-building techniques and industry developments
• Collaborate with content and SEO teams to ensure link-building efforts align with overall SEO and content strategies
• Provide regular activity and backlink health reports.
• Work on the SEO KRs to drive the business forward 

You Should:

• Have 3 years of experience in link-building
• Have a strong understanding of SEO and link-building best practices
• Have familiarity with SEO tools and software (i.e. Majestic, Ahrefs, and SEMrush)
• Have an understanding of Digital PR platforms such as HARO
• Have excellent communication and relationship-building skills
• Have strong analytical and problem-solving abilities
• Be genuinely interested in doing impactful work
• Have an understanding of Google Analytics and other analytics tools
• Have the ability to work independently and as part of a team
• Have strong attention to details

How do we work at Folksco?

• We've adopted the PMS methodology to define the business goals and measure progress.
• Our content marketing process is loosely based on SEMrush and Ahrefs’s way of marketing.
• We're very much inspired by bootstrapped growth 
• We believe in building great products and business in the long term.

Tools we use:

• Marketing: Ahrefs, SEMrush, Google analytics

Other Perks:

• Personal Development — an annual budget for books and elearning courses in your area of work to learn and grow

🤙 What's the interview process like?

• Step 1: You apply for the job (with your current portfolio).
• Step 2: Quick intro call and setup for direct walk-in on flexible date and time
• Step 3: First round on a small assignment.
• Step 3: Second round interview to gauge if you are a good culture fit.
• Step 4: Job Offer (contingent on the above steps) 

So, think we’re a good fit? Then let’s roll.

Junior Marketer - Organic Digital