Digital Marketing Specialist

Folksco Technologies


₹15,000 - ₹25,000 monthly


15000 - ₹25000

Earning Potential


Work from Office

Full Time

Min. 2 years

Basic English

Job Details

Interview Details

Job highlights

Urgently hiring

51 applicants

Benefits include: Flexible Working Hours

Job Description

What will you be doing ?

  • You will own the technical / SEO side of the website & blogs. i.e page load time, page structures, appropriate linking, CTAs, and much more.
  • Develop and execute link-building strategies to increase the visibility and authority of the company's website
  • Identify and reach out to relevant websites and blogs to secure backlinks
  • Tracking of outreach efforts via social media, forums, email, and other communication channels used
  • Build relationships with website owners and editors to secure high-quality backlinks
  • Monitor and analyze the effectiveness of link-building efforts and make adjustments as needed
  • Stay up-to-date with the latest link-building techniques and industry developments
  • Collaborate with content and SEO teams to ensure link-building efforts align with overall SEO and content strategies
  • Provide regular activity and backlink health reports.
  • Work on the SEO KRs to drive the business forward 

You Should:

  • Have 3 years of experience in link-building
  • Have a strong understanding of SEO and link-building best practices
  • Have familiarity with SEO tools and software (i.e. Majestic, Ahrefs, and SEMrush)
  • Have an understanding of Digital PR platforms such as HARO
  • Have excellent communication and relationship-building skills
  • Have strong analytical and problem-solving abilities
  • Be genuinely interested in doing impactful work
  • Have an understanding of Google Analytics and other analytics tools
  • Have the ability to work independently and as part of a team
  • Have strong attention to details

How do we work at Folksco?

  • We've adopted the PMS methodology to define the business goals and measure progress.
  • Our content marketing process is loosely based on SEMrush and Ahrefs’s way of marketing.
  • We're very much inspired by bootstrapped growth 
  • We believe in building great products and business in the long term.

Tools we use:

  • Marketing: Ahrefs, SEMrush, Google analytics

Other Perks:

  • Personal Development — an annual budget for books and elearning courses in your area of work to learn and grow

🤙 What's the interview process like?

  • Step 1: You apply for the job (with your current portfolio).
  • Step 2: Quick intro call and setup for direct walk-in on flexible date and time
  • Step 3: First round on a small assignment.
  • Step 3: Second round interview to gauge if you are a good culture fit.
  • Step 4: Job Offer (contingent on the above steps) 

So, think we’re a good fit? Then let’s roll.

Junior Marketer - Organic Digital

Job role

Work location

Gerugambakkam, Tamil Nadu, India


Marketing / Brand / Digital Marketing

Role / Category

Digital Marketing

Employment type

Full Time


Day Shift

Job requirements


Min. 2 years



English level

Basic English


Any gender

Interview details

Interview mode

In person

Interview address

Gerugambakkam, Tamil Nadu, India

About company


Folksco Technologies


Gerugambakkam, Tamil Nadu, India

Job posted by Folksco Technologies

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