FMCG Sales Manager

Job Title: FMCG Sales Manager – ChennaiLocation: Chennai, Tamil Nadu

Industry: FMCG (Compostable / Garbage Bags / Household Essentials)

Reporting To: Director / National Sales Head

Experience Required: 5–10 Years in FMCG Sales (Chennai Market Mandatory)

About the CompanyArth Bioplast Products Pvt Ltd is a leading manufacturer of compostable and biodegradable products including garbage bags, carry bags, grocery bags, stretch film, and industrial liners. We supply across India to modern retail chains, distributors, wholesalers, and institutional clients.

We are looking for an aggressive and result-oriented FMCG Sales Manager to expand our footprint in Chennai and Tamil Nadu.

• Key Responsibilities1️⃣ Market Expansion & Revenue GrowthDevelop and execute Chennai sales strategy.
• Appoint & manage distributors across Chennai and nearby districts.
• Achieve monthly, quarterly & annual sales targets.
• Ensure numeric and weighted distribution expansion.
• 2️⃣ Modern Trade ManagementHandle key accounts like:
• 
  
• Reliance Retail
• DMart
• Ensure strong secondary sales movement from stores.
• Manage promoter deployment & retail visibility.
• Negotiate shelf space, display & trade schemes.
• 3️⃣ Distributor & Channel ManagementDrive primary & secondary sales.
• Monitor distributor ROI & stock health.
• Conduct regular market visits.
• Control outstanding payments & credit discipline.
• 4️⃣ Team ManagementRecruit & manage Sales Officers / Territory Sales Executives.
• Set KPIs and monitor daily reporting.
• Conduct market working with team.
• Ensure beat planning & productivity per salesman.
• 5️⃣ Trade Marketing ExecutionPlan local schemes & visibility campaigns.
• Monitor competitor pricing & market intelligence.
• Execute retailer engagement programs.
• Key Performance Indicators (KPIs)Monthly revenue target achievement %
• Distribution expansion (No. of outlets added)
• Secondary sales growth
• Collection efficiency %
• Modern trade sales growth
• Chennai market share growth

Candidate Profile✔ Minimum 5–10 years FMCG sales experience

✔ Strong Chennai market network (Distributors + Modern Trade)

✔ Experience handling general trade + modern trade

✔ Proven track record of target achievement

✔ Strong negotiation & team leadership skills

✔ Tamil language proficiency mandatory

Preferred Industry:

• Household products
• Plastic / Packaging
• FMCG essentials
• Disposable / Utility products