Vice President - Circle Sales Head (Banca)

Vice President - Circle Sales Head, Banca

About the company

SBI Card is a leading pure-play credit card issuer in India, offering a wide range of credit cards to cater to diverse customer needs. We are constantly innovating to meet the evolving financial needs of our customers, empowering them with digital currency for seamless payment experience and indulge in rewarding benefits. At SBI Card, the motto 'Make Life Simple' inspires every initiative, ensuring that customer convenience is at the forefront of all that we do. We are committed to building an environment where people can thrive and create a better future for everyone.

SBI Card is proud to be an equal opportunity & inclusive employer and welcome employees without any discrimination on the grounds of race, color, gender, religion, creed, disability, sexual orientation, gender identity, marital status, caste etc. SBI Card is committed to fostering an inclusive and diverse workplace where all employees are treated equally with dignity and respect which makes it a promising place to work.

Join us to shape the future of digital payment in India and unlock your full potential.

What’s in it for YOU

1. SBI Card truly lives by the work-life balance philosophy. We offer a robust wellness and wellbeing program to support mental and physical health of our employees
2. Admirable work deserves to be rewarded. We have a well curated bouquet of rewards and recognition program for the employees
3. Dynamic, Inclusive and Diverse team culture 
4. Gender Neutral Policy
5. Inclusive Health Benefits for all - Medical Insurance, Personal Accidental, Group Term Life Insurance and Annual Health Checkup, Dental and OPD benefits
6. Commitment to the overall development of an employee through comprehensive learning & development framework

Role Purpose

Responsible for managing a large, highly motivated and geographically spread sales team for a zone with 2-4 SBI defined Circles. The role is also responsible for defining the go-to-market strategy, driving engagement with key external and internal stakeholders, involving in identifying and developing talent pipeline and is the owner of company's business growth agenda.

Role Accountability 

1. Prepare a roadmap with annual strategy and key focus areas for every circle under supervision, ensuring growth as per MOU, target setting and performance monitoring, infra/ resource adequacy 
2. Oversee location-wise banca sales execution strategy within circle in conjunction with SBI circle CMC and senior functionaries of partner banks to drive achievement of overall organization objectives
3. Work closely with the team and key stakeholders on identifying avenues for organic/inorganic growth, budget implementation and adherence, cost rationalization/improvement measures, sales efficiency/productivity tools
4. Ensure deep working relationships with stakeholders from SBI, SBI JVs and Associates & Multiple Partner banks across levels, managing senior stakeholder relationships at a personnel level 
5. Partner with all cross functional Leaders to support varied requirements of the field teams in achieving their business goals, as well as ensuring support from sales teams whenever required
6. Be responsible for hiring, productivity and performance management of FTEs and NFTEs across circles under supervision by driving efficiencies across sales and operational processes
7. Monitor review mechanism with SBI/partner banks to review progress on goals and ensure timely course correction
8. Drive all digital transition and Alternate sourcing channel development initiatives within the Circles under supervision 
9. Lead idea generation/ execution planning discussions focused on developing new channels of sourcing, market benchmarking and bring in best practices from the industry, in-house innovation drives etc. 
10. Develop a sustainable channel of sourcing through the partner banks tied up for Co-branded cards, engaging with senior leadership including MD/CEOs of the partner banks based in their geographies 
11. Oversee successful completion of various org-wide projects, such as KYC Compliance Of Existing Customer Base by Liaising with Operations Department & reaching out to Customers, Assisting Collections department in collections effort and advising Product/Marketing teams on suitable merchant tie-ups
12. Work with cross functional leadership to ensure a seamless customer complaint management and redressal process at Branch level
13. Mentor team to take up larger responsibilities and ensure a healthy succession pipeline 
14. Drive the team to organize engagement events like SBI Connect with SBI and all partner banks in the region at regular intervals
15. Review & challenge processes and policies to drive changes for simplification, improved efficiencies and effectiveness
16. Ensure diversity within team and drive a culture of open, transparent & effective communication to retain talent both at FTE & NFTE’s levels
17. Conduct regular engagement events and business review meetings at zonal level to align team to business objectives 
18. Ensure process documentation and compliance adherence

Measures of Success 

1. MOU Targets: New Accounts, Premium Accounts, Insurance cross-sell, COA, 4MOB Attrition %, Digital Sourcing %
2. % of FTEs achieving their targets
3. Shikhar /Pratham Leads Conversion %
4. Voice of Customers
5. Process adherence as per MOU

Technical Skills / Experience / Certifications

1. Knowledge of credit card industry landscape
2. Understanding of P&L and its attributes and impact of various metrics/parameters on the bottom-line

Competencies critical to the role

1. Strategic Orientation
2. Customer Orientation
3. Relationship Management
4. Result Orientation
5. People Management
6. Negotiation Skills

Qualification 

Post Graduate in any discipline

Preferred Industry

FSI

Experience Level

Executive Level