Digital Marketer

📌 Job Title

Performance Marketer (Hybrid Model – Fixed + CPA)

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🏢 About 1ClickBuilder

1ClickBuilder is a commerce enablement platform that connects resellers with direct manufacturers and enables them to start their online store with low investment.

We run supplier-specific campaigns to generate reseller signups and convert them into activated users.

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🎯 Role Objective

We are looking for a performance-driven marketer who can:

Generate high-quality reseller leads

Optimize campaigns for ₹500 activations

Improve full funnel performance (Lead → Signup → Activation → Upsell)

Scale profitable campaigns

This is not just ad management — this is revenue-focused growth role.

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💰 Compensation Structure (Hybrid Model)

✔ Fixed Salary: ₹8,000 – ₹10000 (Based on experience)

✔ Activation Bonus: ₹100 – ₹200 per successful activation

✔ Upsell Bonus: ₹500 per ₹12,000 premium conversion

Example Earning Potential:

400 activations/month = ₹40,000–₹80,000 performance bonus + fixed

High performers can earn ₹60K–₹1L+ monthly.

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🚀 Key Responsibilities

1️⃣ Lead Generation

Run Facebook & Instagram ads (Instant Forms + Landing Pages)

Build supplier-specific campaigns (Garment, Toys, etc.)

Manage ad budgets efficiently

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2️⃣ Funnel Optimization

Track:

Cost per Lead

Cost per Activation

Activation Rate %

Upsell Conversion %

Work with CRM (Zoho) team to improve automation

Suggest improvements in landing pages & messaging

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3️⃣ Creative Testing

Test hooks, angles, creatives

Coordinate with designer & video editor

Optimize based on performance data

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4️⃣ Reporting

Daily performance report

Weekly growth strategy discussion

Campaign scaling roadmap

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📊 KPIs (Performance Metrics)

Cost per Lead target: ₹10–₹25

Activation Rate: 20–30%

Cost per Activation: Profitable within margin

Upsell Conversion: 5–10%

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🧠 Required Skills

1–3 years experience in Meta Ads (Lead Generation)

Experience handling ₹50K+ monthly budget

Strong understanding of funnels

Data-driven mindset

Experience in ecommerce / dropshipping niche preferred

Bonus:

Experience with Zoho CRM

Worked in activation-based model

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📍 Work Mode

Remote / Hybrid

Daily coordination with sales & CRM team required

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📩 How to Apply

Please share:

Past campaign performance

Cost per lead data

Budget handled

Funnel example

Email: hr@1clickbuilder.com