Digital Marketing Executive

Job Title: Digital Marketing ExecutiveCompany: KaroStartup

Experience: Minimum 1+ year (2+ years preferred)

Salary Range: $30,000 – $40,000 per year

Job Type: Full-time

Location: Remote / Hybrid (as applicable)

About KaroStartupKaroStartup is one of India’s leading startup and business media platforms, focused on founder stories, funding news, Bharat-led startups, and ecosystem insights. Our content reaches millions across platforms, and we strongly believe that research-driven storytelling is the backbone of impactful digital growth.

We are looking for a Digital Marketing Executive who is passionate about content, research, and storytelling, and understands how good content builds strong brands.

🎯 Role OverviewAs a Digital Marketing Executive at KaroStartup, your primary responsibility will be to research, frame, create, and publish content across digital platforms. This role is ideal for someone who enjoys deep research, writing meaningful content, and turning information into engaging stories.

Most of your work will revolve around:

• Content research
• Content writing & framing
• Blog publishing and digital optimisation
• ✍️ Key ResponsibilitiesContent Research & StorytellingResearch startup stories, founder journeys, funding news, and business trends
• Identify strong narratives and angles from raw information
• Convert research into clear, engaging, and structured content
• Content Creation & CopywritingWrite blogs, long-form articles, and short-form digital copies
• Assist with social media captions, website content, and campaign copies
• Maintain a consistent tone aligned with KaroStartup’s voice
• Blog Publishing & Website ManagementPublish blogs on WordPress
• Format content properly (headings, images, internal links, basic SEO)
• Update and optimise existing blog posts when required
• Basic Design & Visual SupportDesign feature images for blog posts (basic level)
• Edit or resize images using simple design tools
• Coordinate with the design team for advanced creatives
• Digital Marketing SupportSupport content-led SEO initiatives
• Track performance of published content and suggest improvements
• Collaborate with editorial and growth teams
• ✅ Required Skills & QualificationsMinimum 1+ year experience in digital marketing, content, or editorial roles
• 2+ years experience preferred
• Strong interest in content creation, research, and storytelling
• Good command over English writing and copywriting
• Working knowledge of WordPress
• Ability to create basic blog feature images
• Comfortable researching topics independently and structuring content
• 🌟 Good to Have (Optional)Basic understanding of SEO
• Experience with startup, business, or media content
• Familiarity with tools like Canva
• Ability to manage multiple content pieces at once
• 💼 What We’re Looking ForA content-first mindset
• Someone who enjoys research before writing
• Strong attention to detail
• Willingness to learn and grow in the startup ecosystem
• 💰 CompensationAnnual Salary: $30,000 – $40,000
• Based on experience, skill level, and performance

🌐 Website: thekarostartup.com