Digital Marketing Manager

You will be responsible for analyzing & interpreting advertising data for performance marketing & promotions, and identifying media opportunities to help clients improve their advertising campaigns- across integrated media platforms Job Responsibility: 1. Analysing data, thinking creatively and designing innovative strategies to make sure client marketing campaigns reach their target audience in the most effective way possible 2. Assessing the impact and suitability of different media types used to target certain markets based on their clients' needs and wants 3. Developing various options for media plans based on the client's objectives 4. Analyzing the client's post-campaign results and recommending refinements 5. Interacting with internal and external partners to evaluate, implement, and maintain a media plan 6. Collecting and analyzing information on different media channels on Internet, and digital billboards 7. Creating or recommending certain media strategies to attract and retain customers, increase the client's brand recognition, and maintain and increase customer satisfaction and loyalty 8. Working closely with clients to understand their needs, wants, and objectives, and then determining which media channels fit best for specific campaigns 9. Managing line functions, operations, management viewpoints and organization process, policies and practices that affect each phase of business 10. Ensure the correct deployment & implementation of on-going brand campaigns Competencies: 11. Media planning experience required, with focus on strategic and operational planning and execution in multiple categories 12. Demonstrable experience with building effective advertising campaign 13. Marketing & Media Understanding and Knowledge- thorough understanding of how marketing and advertising works 14. Excellent interpersonal, communication & presentation skills 15. Strong client facing and project management skills 16. Efficient team player 17. Adaptive and keen to learn the digital ecosystem 18. Familiar with the timelines, processes and needs of the implementation of all media 19. Demonstrate critical thinking and problem solving 20. Able to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure 21. Proficient in all syndicated and proprietary media applications 22. Keep abreast to the development and trends in the ever changing media landscape 23. Able to tap into proprietary consumer insight applications or alternative sources for more in-depth analysis