Google Ads Expert

We are looking for a Google Ads Specialist to manage and optimize paid campaigns that drive results. The ideal candidate should have hands-on experience in creating, managing, and scaling high-performing Google Ads campaigns. Prior experience in the EdTech sector will be a big advantage.

✅ Key Responsibilities:

• Plan, create, and manage Google Ads campaigns (Search, Display, YouTube, Remarketing)
• Optimize campaigns for maximum ROI and lower acquisition cost
• Conduct keyword research, competitor analysis, and audience targeting
• Monitor and analyze ad performance using Google Analytics & reporting tools
• Implement A/B testing for ads, landing pages, and creatives
• Stay updated with the latest Google Ads trends and algorithm changes
• Collaborate with the design and content team to create engaging ad creatives
• Prepare weekly and monthly performance reports for stakeholders

📌 Requirements:

• Proven experience in Google Ads campaign management
• Strong understanding of CPC, CPA, CTR, ROAS, and other key metrics
• Ability to handle budgets and achieve high conversion rates
• Certification in Google Ads (Preferred)
• Experience in EdTech campaigns will be a huge plus
• Knowledge of YouTube Ads and lead generation funnels preferred
• Strong analytical and problem-solving skills