Social Media Marketing Executive

Company: VOIK INDIA

About VOIK IndiaVOIK India is a Made-in-Bharat stainless steel lifestyle brand promoting plastic-free living through a wide range of bottles, flasks, sippers, and gym shakers. We’re now expanding our digital reach and looking for a results-driven Social Media Marketing Manager to strengthen our brand presence, generate qualified leads, and manage all digital assets — including our website.

• Key Responsibilities🔹 Lead Generation & Brand Awareness: Generate potential B2B and B2C leads via Facebook, Instagram, LinkedIn, Pinterest, and other digital platforms.
• Develop and execute campaigns for OEM/private label clients, distributors, and retail buyers.
• Increase brand visibility and create awareness among the target audience.
• 🔹 Social Media Management Plan: create, schedule, and publish engaging content daily across all social platforms.
• Drive engagement through reels, stories, and interactive campaigns.
• Collaborate with the graphics and content teams to maintain consistent brand tone and messaging.
• 🔹 Website Management (WordPress)Independently handle complete website management using WordPress.
• Update products, banners, blogs, and SEO-optimized pages on a regular basis.
• Monitor site health, loading speed, and user experience.
• Integrate lead forms, analytics, and tracking tools.
• 🔹 Digital Advertising & SEO Plan and run Meta Ads, Google Ads, and LinkedIn Ads for awareness and conversion.
• Optimize SEO and keywords to improve website traffic and ranking.
• Track analytics, conversion rates, and ad ROI with monthly reporting.
• 🔹 Innovation & Market Trends: Stay updated with the latest digital trends, algorithms, and performance tools.
• Experiment with new campaign ideas, collaborations, and influencer marketing.
• Requirements: Bachelor’s degree in Marketing, Mass Communication, or related field.
• 2–5 years of proven experience in social media management and digital marketing.
• Strong hands-on experience with WordPress (website editing, plugins, SEO tools, and maintenance).
• Proficiency in Meta Business Suite, Google Ads, Google Analytics, Canva, and keyword research tools.
• Excellent communication, creativity, and organizational skills.
• Must be capable of managing multiple platforms and tasks independently.
• Preferred Skills: Experience in B2B lead generation or OEM/private label marketing.
• Basic knowledge of email and WhatsApp marketing tools.
• Prior exposure to e-commerce or consumer goods brands is a plus.
• What We Offer: Competitive salary with performance-linked incentives.
• Creative and growth-driven work environment.
• Opportunity to build and scale the digital presence of a fast-growing Indian brand.