Sales and Marketing Director

Job Summary

The IT Sales Director is responsible for leading the sales organization, driving revenue growth, and developing strategic sales plans within the technology/IT sector. This role oversees sales teams, manages key client relationships, and ensures the successful execution of sales strategies to achieve business objectives.

Key Responsibilities

Sales Strategy & Leadership

• Develop and execute the company’s IT sales strategy to achieve revenue and growth targets.
• Lead, mentor, and manage sales teams, including Account Executives, Business Development Managers, and Sales Representatives.
• Set KPI targets, monitor team performance, and implement improvement plans where needed.
• Identify new market opportunities, emerging technologies, and potential partnerships.

Business Development

• Build and maintain strong relationships with key clients, enterprise accounts, and strategic partners.
• Oversee the full sales cycle from prospecting to closing.
• Establish long-term relationships to encourage client retention and upsell opportunities.
• Negotiate and finalize high-value contracts and agreements.
• Operations & ReportingPrepare accurate sales forecasts, budgets, and monthly/quarterly performance reports.
• Collaborate with Marketing, Product, and Technical teams to align on go-to-market strategies.
• Ensure the sales team adheres to CRM best practices and maintains clean sales pipelines.

Team Development

• Recruit, onboard, and train high-performing sales talent.
• Provide coaching, sales training, and ongoing professional development to the team.
• Foster a high-performance culture focused on achieving targets and delivering customer value.

Skills

• Strong leadership and team-building abilities.
• Excellent communication, negotiation, and presentation skills.
• Deep understanding of IT products, solutions, and industry trends (e.g., cloud, SaaS, cybersecurity, networking).
• Strong analytical skills and proficiency in CRM tools (Salesforce, HubSpot, etc.).