Digital Marketing Executive

About the Company

COKO Fresh Food and Beverages is a fast-growing FMCG company offering a wide range of quality food and beverage products such as biscuits, instant noodles, and more. We are looking for a dynamic and creative Digital Marketing Executive to help us build a strong online presence and drive brand growth through digital platforms.

Key Responsibilities:

• Plan, create, and manage digital marketing campaigns across social media platforms (Facebook, Instagram, YouTube, etc.) and Google Ads.
• Optimize ads for maximum ROI and lead generation.
• Design and develop engaging social media posts, banners, pamphlets, catalogs, and digital posters for marketing campaigns.
• Manage and update daily content on all social media handles.
• Analyze campaign performance and prepare weekly/monthly performance reports.
• Coordinate with the design and sales teams to align marketing strategies with business goals.
• Stay updated on the latest digital marketing trends, tools, and best practices.

Requirements

• Bachelor’s degree in Marketing, Mass Communication, or a related field.
• Proven experience in running paid ads on Google and social media platforms.
• Hands-on experience with design tools like Canva, Photoshop, or Illustrator.
• Strong understanding of social media trends and analytics tools.
• Creative mindset with excellent communication skills.
• Ability to multitask and meet deadlines.

Preferred Skills:

• Knowledge of SEO and content marketing.
• Basic video editing skills.
• Experience in FMCG or retail marketing will be an added advantage.