YouTube SEO Executive

Key Responsibilities:

YouTube SEO & Optimization

• Optimize video titles, descriptions, tags, thumbnails, and playlists for maximum visibility.
• Research trending keywords and apply them to increase discoverability.
• Develop SEO strategies to rank higher on YouTube search and suggested videos.

YouTube Analytics Mastery

• Track and analyze YouTube analytics (CTR, watch time, retention, impressions).
• Prepare regular performance reports and provide insights for growth.
• Identify audience behavior patterns and optimize content accordingly.

Content Planning & Strategy

• Collaborate with the content and creative teams to plan engaging educational videos.
• Create data-driven content calendars aligned with student needs and trends.
• Suggest new video formats, series, and strategies for better engagement.

Growth & Engagement

• Drive subscriber growth, views, and watch time through organic methods.
• Implement A/B testing for thumbnails, titles, and descriptions.
• Stay updated with the latest YouTube algorithm changes and industry best practices.

Requirements:

• Proven experience as a YouTube SEO Specialist/YouTube Manager, preferably in EdTech.
• Strong understanding of YouTube SEO, analytics, and growth strategies.
• Hands-on experience with keyword tools, YouTube Studio, Google Analytics, and other SEO tools.
• Excellent communication and analytical skills.
• Creative mindset with a passion for digital content and education.

Preferred Skills:

• Experience working with educational/EdTech content.
• Knowledge of competitor benchmarking and audience segmentation.
• Ability to manage multiple channels and campaigns simultaneously.

Interested Candidates can share their updated resumes on yogita@vidyakul.com