Email Marketing Analyst

Kpmg India Services Llp

Gurgaon/Gurugram

Not disclosed

Work from Office

Full Time

Any experience

Job Details

Job Description

Analyst

Work with the onshore e-mail Marketing Manager to provide support in the production and execution of e-mail campaigns and to ensure the highest level of successProvide assistance in implementation and coordination of all e-mail projects. This includes email build, configuration and scheduling in marketing automation platforms and technologies (SFMC)Manage e-mail request tracker and acknowledge requests within the stipulated SLAEncourage adoption of e-mail best practices such as personalization, dynamic content, A/B testing etc.Track e-mail campaign performance and make recommendations to marketersMeasure e-mail KPIs such as open rate and click-through rate and drive insightsMaintain KPMG brand and channel standards with stellar attention to detailCollaborate with CRM teams to monitor contact data and suggest improvementsWork with the onshore e-mail Marketing Manager to provide support in the production and execution of e-mail campaigns and to ensure the highest level of successProvide assistance in implementation and coordination of all e-mail projects. This includes email build, configuration and scheduling in marketing automation platforms and technologies (SFMC)Manage e-mail request tracker and acknowledge requests within the stipulated SLAEncourage adoption of e-mail best practices such as personalization, dynamic content, A/B testing etc.Track e-mail campaign performance and make recommendations to marketersMeasure e-mail KPIs such as open rate and click-through rate and drive insightsMaintain KPMG brand and channel standards with stellar attention to detailCollaborate with CRM teams to monitor contact data and suggest improvements

Educational qualifications

Bachelor’s degree in Computer Science or similar area of study  

Work experience

0-2 years Business experience in a similar role for a large multinational company (experience in a professional services firm would be an advantage

Experience Level

Entry Level

Job role

Work location

Gurgaon, Haryana, India

Department

Marketing / Brand / Digital Marketing

Role / Category

Digital Marketing

Employment type

Full Time

Shift

Day Shift

Job requirements

Experience

Any experience

About company

Name

Kpmg India Services Llp

Job posted by Kpmg India Services Llp

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