Email Marketing Analyst
Kpmg India Services Llp
Apply on company website
Email Marketing Analyst
Kpmg India Services Llp
Gurgaon/Gurugram
Not disclosed
Job Details
Job Description
Analyst
•Work with the onshore e-mail Marketing Manager to provide support in the production and execution of e-mail campaigns and to ensure the highest level of success•Provide assistance in implementation and coordination of all e-mail projects. This includes email build, configuration and scheduling in marketing automation platforms and technologies (SFMC)•Manage e-mail request tracker and acknowledge requests within the stipulated SLA•Encourage adoption of e-mail best practices such as personalization, dynamic content, A/B testing etc.•Track e-mail campaign performance and make recommendations to marketers•Measure e-mail KPIs such as open rate and click-through rate and drive insights•Maintain KPMG brand and channel standards with stellar attention to detail•Collaborate with CRM teams to monitor contact data and suggest improvements•Work with the onshore e-mail Marketing Manager to provide support in the production and execution of e-mail campaigns and to ensure the highest level of success•Provide assistance in implementation and coordination of all e-mail projects. This includes email build, configuration and scheduling in marketing automation platforms and technologies (SFMC)•Manage e-mail request tracker and acknowledge requests within the stipulated SLA•Encourage adoption of e-mail best practices such as personalization, dynamic content, A/B testing etc.•Track e-mail campaign performance and make recommendations to marketers•Measure e-mail KPIs such as open rate and click-through rate and drive insights•Maintain KPMG brand and channel standards with stellar attention to detail•Collaborate with CRM teams to monitor contact data and suggest improvementsEducational qualifications
•Bachelor’s degree in Computer Science or similar area of studyWork experience
•0-2 years Business experience in a similar role for a large multinational company (experience in a professional services firm would be an advantageExperience Level
Entry LevelJob role
Work location
Gurgaon, Haryana, India
Department
Marketing / Brand / Digital Marketing
Role / Category
Digital Marketing
Employment type
Full Time
Shift
Day Shift
Job requirements
Experience
Any experience
About company
Name
Kpmg India Services Llp
Job posted by Kpmg India Services Llp
Apply on company website