Technical Architect - Braze Marketing Automation

Braze Architect

Location: Gurugram,Haryana,India

About US:-

We turn customer challenges into growth opportunities. 

Material is a global strategy partner to the world’s most recognizable brands and innovative companies. Our people around the globe thrive by helping organizations design and deliver rewarding customer experiences.

We use deep human insights, design innovation and data to create experiences powered by modern technology. Our approaches speed engagement and growth for the companies we work with and transform relationships between businesses and the people they serve.

Srijan, a Material company, is a renowned global digital engineering firm with a reputation for solving complex technology problems using their deep technology expertise and leveraging strategic partnerships with top-tier technology partners. Be a part of an Awesome Tribe

Job Title: Braze Technical Architect Overall Experience:  8+ YearsEmployment Type: ContractDuration:- 6 monthsPractice: Technology - Marketing Services EngineeringArea of Work      : Marketing Automation, Data Engineering, Design & Implement Campaign ManagementLevel: Technical Architect Key Responsibilities

• Full-Cycle Implementation: Lead the design, management, and execution of end-to-end Braze implementations, ensuring seamless configuration and scalability.
• Solution Architecture: Architect and implement SDKs, tags, REST API integrations, and connectors to enable accurate data ingestion and orchestration across multiple channels.
• Client Discovery & Consultation: Collaborate with clients during discovery stages to understand requirements, translate them into proposals, and provide expert guidance on best practices.
• Technical Documentation: Translate business requirements into detailed technical design documents, BRDs, and integration blueprints.
• Integration & Data Flow: Design, architect, and troubleshoot data flows between Braze and external platforms (CRMs, CDPs, data warehouses, and mobile/web apps).
• Cross-Channel Orchestration: Enable advanced personalization, segmentation, and orchestration across email, push, SMS, in-app messaging, and webhooks.
• Strategic Advisory: Serve as a trusted advisor to clients, aligning Braze technical capabilities with broader marketing and customer engagement strategies.

 Required Skills & QualificationsCore Qualifications (Must-Haves)

• 8+ years of experience in a technical marketing role (e.g., Solutions Architect, Technical Consultant, Senior Marketing Engineer) within large-scale enterprise environments.
• 3–5+ years of direct, hands-on experience designing, implementing, and optimizing large-scale solutions on Braze.
• Deep expertise in Braze Canvas, data models, segmentation, personalization with Liquid, and cross-channel campaign orchestration.
• Demonstrable expertise in integrating Braze with other systems using REST APIs and SDKs, including troubleshooting data pipelines.
• Proven experience translating complex business requirements into detailed technical designs and guiding solutions through a structured delivery lifecycle.
• Strong understanding of data architecture, data modelling, and identity resolution concepts in a marketing context.

 Preferred Qualifications (Nice-to-Haves)

• Braze Certified Technical Architect certification (strongly preferred).
• Familiarity with data platforms such as Google BigQuery, HighTouch, and CDPs.
• Experience working with data warehouses, ETL pipelines, and data visualization tools.
• Exposure to cloud ecosystems (AWS, GCP, Azure) in data integration and marketing automation contexts.

 Why Join Us?

• Opportunity to lead complex, enterprise-grade Braze implementations.
• Client-facing, strategic role with exposure to multiple industries.
• Collaborative and innovative work environment.
• Competitive salary and benefits.
• Career advancement with certification and training support.

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Experience Level

Senior Level