Senior Assistant Vice President

We are seeking a highly skilled Adobe Experience Platform (AEP) Real-Time Customer Data Platform (RTCDP) Engineer to design, implement, and maintain data workflows and customer data solutions within AEP. The ideal candidate will have expertise in data engineering, identity resolution, real-time customer profile management, and AEP administration. This role involves ensuring seamless integration of data sources, maintaining data quality, managing user access, and enabling actionable insights for personalized customer experiences.

Key Responsibilities

1. AEP Data Integration and Management

• Design and configure data schemas in AEP using the Experience Data Model (XDM).
• Ingest and transform data from various internal and external sources into AEP.
• Create and manage datasets, mapping them to schemas and enabling them for profiles to ensure proper alignment with business needs.

2. Real-Time CDP (RTCDP) Configuration

• Build and maintain Real-Time Customer Profiles by stitching data across multiple channels and touchpoints.
• Configure and manage identity namespaces to create linked identity graphs for personalized, cross-channel experiences.
• Enable audience segmentation and activation for real-time use cases.

3. Data Activation and Personalization

• Integrate RTCDP with downstream systems for activation across marketing, analytics, and personalization platforms.
• Enable real-time decisioning and omni-channel personalization strategies using RTCDP capabilities.
• Configure and manage source connectors for data ingestion from external systems such as cloud storage, databases, and Adobe applications.

4. API and SDK Utilization

• Leverage AEP's APIs and SDKs to integrate data from application connectors, such as CRM systems, web, and mobile platforms.
• Implement streaming data ingestion for real-time updates.

Required Skills and Experience

• Bachelor's degree in Computer Science or a related field.
• 3+ years of experience with Adobe Experience Platform (AEP) and RTCDP.
• Strong knowledge of data modeling, ingestion, and transformation within AEP.
• Experience with identity resolution and audience segmentation in RTCDP.
• Proficiency in programming languages such as Python, JavaScript, or SQL for data manipulation and integration.
• Familiarity with APIs, SDKs, and streaming data ingestion tools.