We are seeking a highly skilled SEO Expert to join our marketing team. In this role, you will be responsible for driving organic traffic growth, improving search engine rankings, and enhancing overall digital visibility. You will develop and implement effective SEO strategies, conduct in-depth keyword research, optimize content, and monitor performance metrics. Your expertise will directly contribute to enhancing our website’s presence, boosting organic growth, and achieving measurable results in line with business goals.

As an SEO Expert, you'll be a key player in developing and executing SEO tactics, working closely with content creators and other departments to ensure that all digital touchpoints are optimized for maximum search visibility.

• Skills Required:Extensive experience with on-page and off-page SEO techniques
• In-depth knowledge of keyword research, content optimization, and link-building strategies
• Strong understanding of SEO tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, Moz, etc.
• Expertise in technical SEO, including website audit, sitemap structure, canonical tags, robots.txt, and site speed optimization
• Strong familiarity with local SEO, mobile SEO, and e-commerce SEO strategies
• Ability to perform competitive analysis, identify market trends, and track industry changes
• Experience with SEO reporting and analytics, including tracking KPIs and creating insightful reports
• Knowledge of content marketing and its integration with SEO
• Up-to-date knowledge of SEO algorithm changes (Google, Bing, etc.) and best practices
• Experience:2–4 years of professional experience in SEO or digital marketing
• Proven track record of improving organic search rankings, increasing organic traffic, and optimizing websites for better user engagement
• Experience in handling SEO for e-commerce sites or large-scale websites is a plus
• A strong portfolio of SEO case studies and successful campaigns
• Responsibilities:Develop and implement SEO strategies to improve organic search rankings and drive targeted traffic to the website
• Conduct thorough keyword research and develop an effective content optimization strategy to rank for target keywords
• Optimize on-page SEO, including meta tags, headings, URLs, content, images, internal linking, and more
• Monitor and improve website speed, mobile optimization, and technical SEO aspects
• Develop and execute off-page SEO strategies, including link building, outreach, and partnerships
• Regularly conduct site audits, identifying and fixing SEO issues to improve website performance
• Analyze competitors’ strategies and SEO performance to identify opportunities and areas for improvement
• Track, measure, and report on SEO performance (traffic, rankings, conversions) using Google Analytics, Google Search Console, and other relevant tools
• Stay updated with the latest SEO trends, algorithm updates, and best practices
• Work closely with the content team to ensure SEO-friendly content creation
• Collaborate with the marketing team to align SEO efforts with broader digital marketing strategies