Business Development Manager (BDM)

Key Roles and Responsibilities:

Ø Develop and implement comprehensive marketing strategies to drive awareness and engagement for our overseas education services.

Ø Analyze market trends and customer insights to identify opportunities for growth and expansion.

Ø Conduct market research to understand student needs, preferences, and behaviour in the overseas education sector.

Ø Monitor competitors' activities and industry trends to stay ahead in the market.

Ø Plan and execute promotional events, webinars, and workshops to engage potential students and partners.

Ø Coordinate with educational institutions and other stakeholders to facilitate successful events.

Ø Build and maintain relationships with educational institutions, agencies, and industry partners to enhance our service offerings.

Ø Represent the company at industry conferences, fairs, and networking events.

Ø Monitor and analyze the effectiveness of marketing campaigns and initiatives.

Qualifications:

> Bachelor's degree in marketing, Business Administration, International Relations, or a related field.

>Minimum of 3-5 years of experience in marketing, preferably within the education or international services sector.

> Strong understanding of marketing tools, social media platforms, and content management systems. § Excellent communication and interpersonal skills, with the ability to work collaboratively and independently.

> Proficiency in data analysis and market research.

> Creative thinking with a strong attention to detail and problem-solving skills.

> Knowledge of overseas education trends and student needs is a plus.